This range is provided by Tagup, Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$105,000.00/yr - $170,000.00/yr
At Tagup, we use machine learning to make the machines that power the world safer, more reliable, and more efficient. As a rapidly scaling AI/ML technology company, we are looking to expand our team.
We are seeking a highly analytical and experienced Business Development & Strategic Marketing Manager with a background in investment banking to join our dynamic team in New York City. This pivotal role will focus on crafting and executing OEM go-to-market strategies and forging robust partnership agreements, driving our growth and innovation forward.
Key Responsibilities OEM Go-to-Market Strategy:
Develop and implement comprehensive go-to-market strategies for OEM partnerships
Conduct market analysis to identify opportunities and trends in the OEM services sector
Collaborate with cross-functional teams to align go-to-market plans with overall business objectives
Drive the execution of go-to-market initiatives, ensuring timely and successful market entry
Partnership Management:
Identify, evaluate, and negotiate partnership opportunities with OEMs
Develop and package partnership agreements that align with company goals and create mutual value
Manage ongoing relationships with partners to ensure successful collaboration and achievement of strategic objectives
Monitor and report on partnership performance, making recommendations for improvements
Strategic Marketing:
Analyze the market and competitive landscape to inform strategic marketing decisions
Develop marketing strategies and campaigns to support OEM partnerships
Work with marketing and sales teams to create marketing materials and sales tools
Measure and analyze the effectiveness of marketing initiatives and campaigns
Financial Analysis:
Conduct financial modeling and analysis to support business development and marketing strategies
Assess the financial viability of potential partnerships and projects
Prepare business cases and presentations for senior management and stakeholders
Qualifications:
Bachelor's degree in Business, Finance, Marketing, or a related field; MBA or advanced degree preferred
Minimum of 3 years of experience in investment banking, business development, or strategic marketing
Strong analytical skills and experience with financial modeling
Proven track record of developing and executing go-to-market strategies
Excellent negotiation and partnership management skills
Strong communication and presentation skills
Ability to work collaboratively across teams and manage multiple projects simultaneously
Preferred Skills:
Experience in the industrial IoT sector
Knowledge of OEM business models and market dynamics
Proficiency in data analysis tools and software
As a fast-growing technology company, we offer all members of the team part-ownership through an Employee Stock Option Plan. We also offer health insurance benefits, access to the company 401K plan, and encourage a team-oriented work environment with regular company outings!
Tagup is an equal opportunity employer and individuals seeking employment with us are considered without regard to race, color, religion, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic protected by law.
Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
We offer a competitive salary and benefits package commensurate with experience and qualifications. We are committed to attracting and retaining top talent, and we believe in compensating our employees fairly for their contributions.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Transportation, Logistics, Supply Chain and Storage
Referrals increase your chances of interviewing at Tagup, Inc. by 2x