ATV/ SXS Product Line Manager

Yamaha has an excellent opportunity for an ATV/SXS Product Line Manager to join our Motorsports team in Marietta, GA. The ATX/SXS Product Line Manger will be responsible for executing strategies to support the achievement of the company's business and brand objectives for ATV and Side by Side products.

What you’ll be doing:

• Drive the MTO and LTP (3-10 yr. business plan) for managed area in line with YMUS goals, with the responsibility for strategy development, implementation, and results.
• Fiscal year Sales and Budget forecasting and management to maximize profitability (P&L responsibility)
• Be the Subject Matter Expert (SME) for the product category, understanding its use, application(s) and market dynamics. Be the face of the product, spokesperson whenever necessary.
• Implement Marketing 4P’s strategies for core product responsibilities:
• Product: Collaborate with Product Planning Division to develop Product Roadmap that exceeds future customer expectations.
• Pricing: Work with Sales Planning Division to manage production, inventory, and sales. Develop promotional campaigns as needed to meet business goals and customer needs.
• Place: Align long-term Product Line goals with Motorsports Network and sales channel strategy.
• Promotion: Work closely with marketing teams to develop marketing plans, campaigns, and collateral to drive awareness and demand for product. Provide input into branding, messaging, and go-to-market strategies to effectively position products in the market.
• Work closely with cross functional teams (Domestic and International), including engineering, manufacturing, supply chain, and customer support, to coordinate activities and ensure alignment with company goals and objectives. Serve as the primary point of contact for all product related initiatives.
• Maintain a deep understanding of customer needs, preferences, and buying behavior within your target market. Gather feedback through surveys, interviews, and other channels to continuously improve your product line and enhance customer satisfaction.
• Responsible for monthly reporting to executive and leadership teams.
• Perform other duties as required.
  
  

Decision Making Responsibility

• Fully autonomous to develop and execute product management utilizing and interfacing directly with company resources and personnel to do so. Department management or above agreement and approval of significant financial or contractual commitments, messaging prior to delivery.
  
  
  

What you’ll need to be successful:

• Deep understanding of the ATV and Side by Side industry.
• Bachelor’s degree in Business, Marketing or related field
• MBA preferred
• 10+ years’ Motorsports, automotive or relevant industry experience.
• Proven ability to work cross functionally with many different internal business functions and external organizations.
• Strong analytical skills including advanced knowledge of Excel, PowerPoint, databases and reporting systems.
• Exceptional Strategy Development, Planning and Implementation ability.
• P&L Budget & Management
• Public speaking/presentation skills across all levels of business up to C-suite.
• Domestic and international travel required as necessary, with short periods of heavy travel (i.e., overlapping or closely scheduled trips, projects, meetings, shows, events, etc.)
• DEMONSTRATED ABILITY TO MAINTAIN CONFIDENTIALITY IS A MUST.
  
  
  

Don’t meet every single requirement? Studies have shown that women and underrepresented minorities are less likely to apply to jobs unless they meet every single qualification. At Yamaha, we understand that talent comes in various forms, as such we are dedicated to building a diverse, inclusive, and authentic workplace. If you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!

What’s in it for you:

• 401(k) and Profit Sharing
• Fertility Benefits
• 37.5-hour workweek
• Medical, Dental, Vision
• Life and AD&D Insurance
• Wellness Program
• Short-Term Disability Coverage (for hourly roles)
• Long-Term Disability
• Student Debt Repayment Benefits
• Ability to borrow Yamaha product
  
  
  

Reports to: Director of Business Planning & Strategy

Yamaha Motor Corporation, USA is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability or any other status protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees.