“Ross is an exceptional global content, media and digital entertainment executive. When developing global client engagement strategies for The Coca-Cola Company and The Publicis Groupe, I have often sought Ross' talent in delivering keynotes and engaging with CXOs and senior leadership to help juxtapose storytelling around innovative and compelling advertising experiences with the aforementioned client's core business needs and marketing ambitions. With the future growth of the AdTech market manifesting itself in the convergence of TV and Video across content, data and systems, Ross is poised to continue to be a reputable industry thought leader for many years to come. ”
About
Activity
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Joining Cruise is the easiest “yes” in my career. I’m inspired by its deep and meaningful mission and world-class technology, and most importantly…
Joining Cruise is the easiest “yes” in my career. I’m inspired by its deep and meaningful mission and world-class technology, and most importantly…
Liked by W. Ross Honey
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Last month marked my one-year anniversary at Touchtunes, and I also seized the incredible chance to participate in the Craft Brewers Conference in…
Last month marked my one-year anniversary at Touchtunes, and I also seized the incredible chance to participate in the Craft Brewers Conference in…
Liked by W. Ross Honey
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Today, Jamie Sura, Senior Vice President of Sales at TouchTunes, takes the stage at the 2024 Restaurant Franchising & Innovation Summit. In an era…
Today, Jamie Sura, Senior Vice President of Sales at TouchTunes, takes the stage at the 2024 Restaurant Franchising & Innovation Summit. In an era…
Liked by W. Ross Honey
Experience & Education
Volunteer Experience
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Chair of the Programming Committee, Member of Executive Committee
Literacy Partners
- Present 6 years 10 months
Education
Publications
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Windows into the Future - How Lessons from Hollywood Will Shape the Music Industry
Strategy & Business, Booz Allen & Hamilton
Surprised by MP3 and other technologies, major music labels are finally unveiling their plans for digital music. By adopting the film industry’s windowing strategy, the labels could give fans more ways to listen and drive a new wave of growth for the music business.
Other authorsSee publication
Honors & Awards
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#33, AdWeek 50 2013
AdWeek
The Xbox One is coming to your living room, and W. Ross Honey is making sure it comes packed with entertainment and the potential for big advertising. The new consoles, which hit in late November, are more than video game players—they’re next-gen cable boxes loaded with content and online access. And with the new Kinect, Microsoft promises a unique viewing and ad experience for each consumer. The Xbox is the company’s gateway into some 50 million homes. —G.S.
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Keynote Speaker
AdWeek
Personalization in the 21st-century Living Room
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Keynote Speaker
IAB Mixx
Beyond the Device: How Entertainment is Becoming More Personal
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Speaker
IAB Engage
Responding to Consumer Trends in the 21st-century Living Room
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#21, AdWeek 50 2012
AdWeek
Honey and team are at the center of the digital living room, with 67 million Xbox units and over 40 million subscribers of Xbox LIVE, a Web/TV platform for games, chatting with friends, buying movies—and watching ads. Xbox aims to reinvent the :30 with NUads, incorporating Xbox Kinect’s nifty gesture-based controls. MS also boasts partnerships with over 40 content providers such as Major League Baseball, SyFy and HBO. And instead of trying to reinvent the cable business, Xbox is turning into a…
Honey and team are at the center of the digital living room, with 67 million Xbox units and over 40 million subscribers of Xbox LIVE, a Web/TV platform for games, chatting with friends, buying movies—and watching ads. Xbox aims to reinvent the :30 with NUads, incorporating Xbox Kinect’s nifty gesture-based controls. MS also boasts partnerships with over 40 content providers such as Major League Baseball, SyFy and HBO. And instead of trying to reinvent the cable business, Xbox is turning into a cable box for partners like Comcast and Verizon.—Mike Shields
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Keynote Speaker
Cannes Lions International Festival of Creativity
Xbox: The Future of Interactive TV
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Speaker
CES
A new generation of games and entertainment. All-in-one
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Profiled in "5 Patterns of Extraordinary Careers"
5 Patterns of Extraordinary Careers by James Citrin
I was a case study in the book '5 Patterns of Extraordinary Careers' (Crown Business, 2003) by James Citrin
Recommendations received
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LinkedIn User
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Join now to viewMore activity by W. Ross
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Loved hosting #Shaboozey and EMPIRE this month! This is one cool dude you'll want to keep an ear out for. 🤠
Loved hosting #Shaboozey and EMPIRE this month! This is one cool dude you'll want to keep an ear out for. 🤠
Liked by W. Ross Honey
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Last week, I had the fantastic opportunity to attend the Amusement Expo in Las Vegas! It was an amazing experience where I connected with numerous…
Last week, I had the fantastic opportunity to attend the Amusement Expo in Las Vegas! It was an amazing experience where I connected with numerous…
Liked by W. Ross Honey
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Happy 1st AnNUversary to our team at NU Advisory Partners! I am beyond excited about the power of the team we’re assembling and the journey we're…
Happy 1st AnNUversary to our team at NU Advisory Partners! I am beyond excited about the power of the team we’re assembling and the journey we're…
Liked by W. Ross Honey
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So proud of the team for their great work on our new mobile app. Coming soon!
So proud of the team for their great work on our new mobile app. Coming soon!
Shared by W. Ross Honey
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Leading the way is a core value at TouchTunes, and developing our leaders is one of our highest priorities. This week, our People Managers across our…
Leading the way is a core value at TouchTunes, and developing our leaders is one of our highest priorities. This week, our People Managers across our…
Liked by W. Ross Honey
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I'm delighted to share that I've successfully completed my ADIT qualification! 🎓 ADIT International Tax This journey has been both challenging and…
I'm delighted to share that I've successfully completed my ADIT qualification! 🎓 ADIT International Tax This journey has been both challenging and…
Liked by W. Ross Honey
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Our Schaumburg office was spreading love this Valentine’s Day to a very important community. We created 50 Valentine’s Day cards for the Make a…
Our Schaumburg office was spreading love this Valentine’s Day to a very important community. We created 50 Valentine’s Day cards for the Make a…
Liked by W. Ross Honey
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I am thrilled to share that I have joined the incredible executive search team at Calibre One as Partner and Head of Consumer Practice. I’m excited…
I am thrilled to share that I have joined the incredible executive search team at Calibre One as Partner and Head of Consumer Practice. I’m excited…
Liked by W. Ross Honey
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What a 2023! Humbled to have been honored by Florida State University - College of Business and inducted into their Hall of Fame earlier this year!
What a 2023! Humbled to have been honored by Florida State University - College of Business and inducted into their Hall of Fame earlier this year!
Liked by W. Ross Honey
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Holiday cheer has been felt at all of our TouchTunes HQs, from the heart of New York to the charms of Montreal, spanning across our offices in London…
Holiday cheer has been felt at all of our TouchTunes HQs, from the heart of New York to the charms of Montreal, spanning across our offices in London…
Liked by W. Ross Honey
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The memorial service for AnnMarie Tomas will be held Monday December 11th at 11:00 AM at the Holy Family Catholic Church in Kirkland. 7045 120th…
The memorial service for AnnMarie Tomas will be held Monday December 11th at 11:00 AM at the Holy Family Catholic Church in Kirkland. 7045 120th…
Liked by W. Ross Honey
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Une superbe journée aujourd’hui à la conférence Queertech pour moi. Du Networking, des présentations inspirantes, du rire, de l’apprentissage, du…
Une superbe journée aujourd’hui à la conférence Queertech pour moi. Du Networking, des présentations inspirantes, du rire, de l’apprentissage, du…
Liked by W. Ross Honey
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Senior Director, National and Strategic Accounts at TouchTunes
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