Newport Beach, California, United States
Contact Info
6K followers
500+ connections
Newport Beach, California, United States
Contact Info
6K followers
500+ connections
About
Tony Uphoff is President of Pipeline 360, the leading B2B Demand Generation Company. He…
Articles by Tony
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Leading Through Crisis: 8 Leadership Lessons
Leading Through Crisis: 8 Leadership Lessons
By Tony Uphoff
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“I just stumbled across your profile and thought we should connect”
“I just stumbled across your profile and thought we should connect”
By Tony Uphoff
Contributions
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How can you use online research to develop a compelling vision for your company?
Fantastic topic. While this might sound counter-intuitive, it may help to structure your process from outside in. Build your vision starting with the market and your customers and work backwards. Starting with your company's purpose, vision and mission is fine but it will likely turn out that you're building a vision that is based on your current products and services not one based on the market and customer needs. With Market and Customers as your True North your online research and the remarkable tools available today will help you define and create your Thought Leadership strategy and continue to refine and update as markets evolve.
Activity
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63% of B2B marketers say their biggest challenge is generating traffic and leads. 97% of your TAL isn’t in a buying motion 75% of Buyers are aged…
63% of B2B marketers say their biggest challenge is generating traffic and leads. 97% of your TAL isn’t in a buying motion 75% of Buyers are aged…
Liked by Tony Uphoff
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My coworker just told me “I love you forever” and I’m more than ok with it. Right back at you, buddy! #workingmom #remotework #workfromhome…
My coworker just told me “I love you forever” and I’m more than ok with it. Right back at you, buddy! #workingmom #remotework #workfromhome…
Liked by Tony Uphoff
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Why do you need brand and demand to work together? Ignoring brand-building can result in an "unbranded lead" where they buyer recalls accessing…
Why do you need brand and demand to work together? Ignoring brand-building can result in an "unbranded lead" where they buyer recalls accessing…
Liked by Tony Uphoff
Publications
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The Cost of Switching Your Tech Stack. What's Marketing Got to do With it?
Business.com
See publicationThe cost of switching to a new platform has come down. Way down. Creating a marketing challenge and opportunity.
Honors & Awards
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Northwestern Medill School McAllister Fellowship Award Winner 2020
McAllister Fellowship at Northwestern's Medill School of Journalism
McAllister Fellowship for business leadership
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Folio 40 C-Level Visionary
Folio Magazine
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Top Media Innovator
Media Business Magazine
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Join now to viewMore activity by Tony
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By going beyond technological brilliance to strategic innovation for today, Google Cloud under Thomas Kurian and Alphabet Inc. CEO Sundar Pichai has…
By going beyond technological brilliance to strategic innovation for today, Google Cloud under Thomas Kurian and Alphabet Inc. CEO Sundar Pichai has…
Liked by Tony Uphoff
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Google Cloud's Q2 results��up 29% to $10.3B—continue their very, very hot since Thomas Kurian took over as CEO in 2019. The company has grown from $9B…
Google Cloud's Q2 results—up 29% to $10.3B—continue their very, very hot since Thomas Kurian took over as CEO in 2019. The company has grown from $9B…
Liked by Tony Uphoff
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You live and work in New York for a long time. And then you come outside after dinner and see it again for the first time Paul Coxhill Carol…
You live and work in New York for a long time. And then you come outside after dinner and see it again for the first time Paul Coxhill Carol…
Liked by Tony Uphoff
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Today, I had the pleasure of visiting with our EMEA revenue team in our London office. I’m excited to share that they’ve achieved some awesome…
Today, I had the pleasure of visiting with our EMEA revenue team in our London office. I’m excited to share that they’ve achieved some awesome…
Liked by Tony Uphoff
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1.2 billion Euro. 💶 💶 💶 💶 💶 💶 💶 Unfortunately, that figure isn't a company valuation—it's the largest GDPR fine to date, highlighting the…
1.2 billion Euro. 💶 💶 💶 💶 💶 💶 💶 Unfortunately, that figure isn't a company valuation—it's the largest GDPR fine to date, highlighting the…
Liked by Tony Uphoff
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Snowflake delivers mandatory multifactor #authentication (#MFA) option so customers can exert stronger access controls in wake of recent breach…
Snowflake delivers mandatory multifactor #authentication (#MFA) option so customers can exert stronger access controls in wake of recent breach…
Liked by Tony Uphoff
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The public's steadily rising confidence in SAP's growth prospects (see: its surging #marketcap) stands in stark contrast to its feelings on…
The public's steadily rising confidence in SAP's growth prospects (see: its surging #marketcap) stands in stark contrast to its feelings on…
Liked by Tony Uphoff
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Pipeline360 Unveils AI-Powered Display Advertising Platform for Enhanced Branded Demand Pipeline360, a division of Integrate, has introduced a new…
Pipeline360 Unveils AI-Powered Display Advertising Platform for Enhanced Branded Demand Pipeline360, a division of Integrate, has introduced a new…
Liked by Tony Uphoff
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Huge increases in the market valuations of Google Cloud parent Alphabet Inc., Oracle, & SAP are behind the $1T leap in the #Cloud & #AI Confidence…
Huge increases in the market valuations of Google Cloud parent Alphabet Inc., Oracle, & SAP are behind the $1T leap in the #Cloud & #AI Confidence…
Liked by Tony Uphoff
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I didn't get to go 😔 😂 But these insights are very valuable The market is beginning to catch up with the buyer and changing tactics to…
I didn't get to go 😔 😂 But these insights are very valuable The market is beginning to catch up with the buyer and changing tactics to…
Liked by Tony Uphoff
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Looking forward to joining Ben Hartley and Stanley Gan at B2B Marketing Leaders Forum | Singapore 👉 https://lnkd.in/d47PUnKq next month. Get in…
Looking forward to joining Ben Hartley and Stanley Gan at B2B Marketing Leaders Forum | Singapore 👉 https://lnkd.in/d47PUnKq next month. Get in…
Liked by Tony Uphoff
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Content syndication + display advertising = Branded Demand. As data privacy concerns continue to shape the industry, we're helping businesses…
Content syndication + display advertising = Branded Demand. As data privacy concerns continue to shape the industry, we're helping businesses…
Liked by Tony Uphoff
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