Tony Safoian

Los Angeles Metropolitan Area Contact Info
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About

Tony Safoian is the CEO and President of SADA Systems, one of the world’s top business…

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Experience & Education

  • SADA, An Insight company

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Licenses & Certifications

Courses

  • Diversity, Inclusion, and Belonging for All

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Projects

  • Chicago Department of Transportation (CDOT) Project Coordination Office (PCO)

    The new PCO processes and dotMaps mapping solution helps officials to make more informed decisions about scheduling projects which has already saved the city $14.5 million YTD 2014, by eliminating duplicated work—saving resources and reducing the amount of time streets are closed. Citizen complaints about works projects to local officials also have been dramatically reduced. In the future, we plan to use Google satellite imagery, traffic and transit data to make the mapping even more useful…

    The new PCO processes and dotMaps mapping solution helps officials to make more informed decisions about scheduling projects which has already saved the city $14.5 million YTD 2014, by eliminating duplicated work—saving resources and reducing the amount of time streets are closed. Citizen complaints about works projects to local officials also have been dramatically reduced. In the future, we plan to use Google satellite imagery, traffic and transit data to make the mapping even more useful. With the help of Google tools we’re on target to rebuild Chicago one construction project at a time.

    Other creators
    See project
  • Colgate-Palmolive: Empowering global collaboration with G Suite to better serve millions of families worldwide

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    To empower employees to collaborate with colleagues, clients, and partners worldwide while maintaining security, Colgate-Palmolive worked with SADA to migrate 28,000 people to G Suite.

    Results

    • Achieves smooth and fast migration, moving 28,000 users to G Suite in 6 months

    • Drives fast adoption, with 94% of users collaborating on Google Drive and 57,000 hours of Google Meet sessions in one month alone

    • Provides a productivity suite for ongoing employee…

    To empower employees to collaborate with colleagues, clients, and partners worldwide while maintaining security, Colgate-Palmolive worked with SADA to migrate 28,000 people to G Suite.

    Results

    • Achieves smooth and fast migration, moving 28,000 users to G Suite in 6 months

    • Drives fast adoption, with 94% of users collaborating on Google Drive and 57,000 hours of Google Meet sessions in one month alone

    • Provides a productivity suite for ongoing employee collaboration to drive efficiency within the organization

    • Improves user productivity without compromising security

    See project
  • McClatchy: Real-time collaboration to drive real-time news

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    McClatchy has transformed into a digital-first media enterprise and utilizes G Suite to enable real-time collaboration among deadline-driven reporters and editors around the country.

    • Cuts time writing articles for some reporters by over 65 percent

    • Helps new employees get up to speed quickly

    • Decreases travel expenses and phone bills

    See project
  • SADA & Google Cloud Help Northgate Market Deliver Authentic Value to Underserved Communities

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    After evaluating AWS, Azure, and GCP, Northgate selected GCP for its open-source commitment and its data analytics, AI, and ML capabilities. Northgate first partnered with SADA to build their data lake then decided to modernize and standardize its IT infrastructure and engaged with SADA once again for migration.


    • Savings of $300k annually over continuing to use data centers. According to Northgate, they were probably looking at a capital outlay of $1.5M to $1.8M if they continued in…

    After evaluating AWS, Azure, and GCP, Northgate selected GCP for its open-source commitment and its data analytics, AI, and ML capabilities. Northgate first partnered with SADA to build their data lake then decided to modernize and standardize its IT infrastructure and engaged with SADA once again for migration.


    • Savings of $300k annually over continuing to use data centers. According to Northgate, they were probably looking at a capital outlay of $1.5M to $1.8M if they continued in data centers.

    • 8 years’ worth of transactions were migrated into the data lake. They’ve gleaned actionable business intelligence that has provided invaluable insight into customer needs.

    • Problems with latency & geographic restrictions have been minimized since migrating.

    See project
  • SADA Helps FUN-GI Fine-Tune GCP & Google App Engine

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    FUN-GI migrated to GCP and hosted its game on GAE for ease of deployment and scaling. SADA helped optimize their GCP deployment, including helping with streaming assets from storage and delivering them to players. An internal load balancer allows Google to cache assets faster and distribute them more efficiently.

    Results

    • Now that FUN-GI can access server code, they can gather almost any data it wants and run customized business intelligence analysis.

    • Production is…

    FUN-GI migrated to GCP and hosted its game on GAE for ease of deployment and scaling. SADA helped optimize their GCP deployment, including helping with streaming assets from storage and delivering them to players. An internal load balancer allows Google to cache assets faster and distribute them more efficiently.

    Results

    • Now that FUN-GI can access server code, they can gather almost any data it wants and run customized business intelligence analysis.

    • Production is faster now that developers are freed from backend infrastructure maintenance tasks.

    • FUN-GI’s biggest KPIs for their GCP deployment were server uptime and consistency of delivery.




    See project
  • SADA Helps Hunterdon Healthcare Migrate 3,000 Users to G Suite

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    After an extensive review of vendors, gathering input from users and IT, Morreale selected Google’s G Suite of productivity applications in the spring of 2016. The Google platform would support the transition to a modern, cloud-based email system and offer a full suite of productivity applications, allowing the organization to gradually move away from legacy systems.

    Results

    • Rapid and successful adoption of Gmail

    • Customized training helps users transition…

    After an extensive review of vendors, gathering input from users and IT, Morreale selected Google’s G Suite of productivity applications in the spring of 2016. The Google platform would support the transition to a modern, cloud-based email system and offer a full suite of productivity applications, allowing the organization to gradually move away from legacy systems.

    Results

    • Rapid and successful adoption of Gmail

    • Customized training helps users transition faster

    • Expected software licensing cost savings

    • Supporting broader organizational goals

    See project
  • SADA Helps MadHive Deliver Blockchain Ad Tech with Privacy by Design

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    It began with an analysis and a redesign, but SADA System’s work with the ad tech company continues. MadHive continues to reap the benefits of SADA’s expertise and the GCP toolkit at every stage.

    Results

    • MadHive’s network responds to traffic surges while maintaining extremely low latency and high availability for all users.

    • MadHive is saving 60% on cloud services with GCP, due to building more efficient scaling and lower latency reads and writes.

    • When MadHive…

    It began with an analysis and a redesign, but SADA System’s work with the ad tech company continues. MadHive continues to reap the benefits of SADA’s expertise and the GCP toolkit at every stage.

    Results

    • MadHive’s network responds to traffic surges while maintaining extremely low latency and high availability for all users.

    • MadHive is saving 60% on cloud services with GCP, due to building more efficient scaling and lower latency reads and writes.

    • When MadHive hits limits of certain Google products, SADA is immediately available to assist, either by suggesting an alternate implementation or connecting MadHive engineers directly with Google Cloud engineers to work on problems together, quickly.

    • The MadHive team spends its time researching, iterating, and deploying, instead of patching scaling issues and performing DevOps.

    See project
  • SADA Systems Helps TVG network Scale with Google Cloud Platform

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    TVG worked with SADA Systems, a Google Cloud Premier Partner, for consulting and deployment assistance.

    Results

    • Maximizes revenue by allowing customers to place bets faster and more confidently

    • Scales for major racing events with 80% less IT involvement and up to $500,000 annual savings

    • Improves time to market for new product releases by more than 30x

    • Helps enable richer mobile experiences to keep fans engaged.

    See project
  • Seattle Department of Transportation: dotMaps helps city visualize success

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    SADA customized the interactive mapping application, dotMaps for SDOT to:

    • Identify potential conflicts & opportunities for coordination

    • To create groups of projects in specific geographic locations where there is a high density of development

    • To see construction events in the system, indicating road closures, detours and more

    Results

    • In the first 2 months of using dotMaps, SDOT generated $800K in cost savings, projecting $7M within the first…

    SADA customized the interactive mapping application, dotMaps for SDOT to:

    • Identify potential conflicts & opportunities for coordination

    • To create groups of projects in specific geographic locations where there is a high density of development

    • To see construction events in the system, indicating road closures, detours and more

    Results

    • In the first 2 months of using dotMaps, SDOT generated $800K in cost savings, projecting $7M within the first year

    • SDOT can manage projects to comply with a new 5-year moratorium on construction after a road has been repaved

    • Prior to deploying dotMaps, SDOT was able to coordinate roughly 3% of city streets. Today, Seattle is coordinating 100% of city street projects.

    See project
  • Tamr: Enabling modern data engineering within the enterprise

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    Improve Tamr's IT performance and scalability while reducing hardware costs.

    Results:

    • Improves product responsiveness by nearly 10% through Google Cloud Platform performance gains

    • Reduces infrastructure costs after replacing legacy platform with cloud-native approach

    • Creates up to 50% cost savings following migration to Google Cloud

    See project

Honors & Awards

  • 2020 CRN Solutions Provider 500 - Ranking #126

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  • Business Intelligence Group - Best Places to Work 2017, 2018, 2019, 2020

    Business Intelligence

  • CRN Managed Services Provider 500 - MSP Elite 150 - 2016, 2019, 2020

    CRN

  • INC. Best Work Places - 2016, 2018, 2020

    INC.

  • 2019 CRN Solutions Provider 500

    CRN

  • Google Cloud Global Partner of the Year, 2018, 2019

    Google Cloud

  • LA Business Journal - Best Place to Work, 2015, 2017, 2018, 2019

    LA Business Journal

  • Timmy Awards - 2019 Best Tech Workplace for Diversity

    Timmy Awards

  • 2018 CRN Solutions Provider 500

    CRN

  • CRN Fast Growth 150 - 2013, 2014, 2015, 2016, 2017, 2018

    CRN

  • Clutch Top Cloud Consultants in Los Angeles - 2018

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  • 2017 CRN Solutions Provider 500 Ranking

    CRN

  • 2017 Google Cloud North America Sales Partner of the Year

    Google Cloud

  • 2016 CRN Solutions Provider 500

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  • Google Global Partner of the Year Award – Google Maps 2014, 2015, 2016

    Google Maps

  • CEO of the Year - Gold by CEO World Awards as a Visionary

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  • CRN’s Next Generation 30 in Their Thirties

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  • Google Cloud 2016 Americas Partner Award - Google Cloud Platform Customer Success

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  • INC5000 Fastest Growing Private Companies - 12-time Honoree

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  • Inc. Magazine’s 2016 Top 50 Best Places to Work

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Organizations

  • Forbes Technology Council

    Official Member

    - Present
  • Young Presidents Organization (YPO), Global One

    Member

    - Present

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