About
I am a Managing Director and Partner at Boston Consulting Group (BCG), based in our New…
Activity
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This piece I recently wrote with my Boston Consulting Group (BCG) colleagues David Edelman and Lauren Wiener on how CMOs are shaping their #GenAI…
This piece I recently wrote with my Boston Consulting Group (BCG) colleagues David Edelman and Lauren Wiener on how CMOs are shaping their #GenAI…
Liked by Lauren Wiener
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Are all of us getting a robot next year 🤖? This was just one of the many out-of-the-box topics discussed at Cannes Lions International Festival of…
Are all of us getting a robot next year 🤖? This was just one of the many out-of-the-box topics discussed at Cannes Lions International Festival of…
Liked by Lauren Wiener
Experience & Education
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Boston Consulting Group (BCG)
View Lauren’s full experience
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Publications
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Customers Want Data Privacy. Marketers Can Deliver.
Boston Consulting Group
Honors & Awards
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AAF Advertising Hall of Achievement
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MIN Digital Hall of Fame
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More activity by Lauren
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Kantar, the world’s largest, consumer-focused authority on brand equity and insight, has once again announced its Kantar BrandZ Top 100 Most Valuable…
Kantar, the world’s largest, consumer-focused authority on brand equity and insight, has once again announced its Kantar BrandZ Top 100 Most Valuable…
Liked by Lauren Wiener
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You don't have to be a golfer to love the new 7-Eleven golf capsule collection, The Always Open, Open! On the heels of last year's inaugural golf…
You don't have to be a golfer to love the new 7-Eleven golf capsule collection, The Always Open, Open! On the heels of last year's inaugural golf…
Liked by Lauren Wiener
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Today’s consumers expect and deserve more. Boston Consulting Group (BCG)’s Mark Abraham and I co-authored a book, “Personalized: Customer Strategy in…
Today’s consumers expect and deserve more. Boston Consulting Group (BCG)’s Mark Abraham and I co-authored a book, “Personalized: Customer Strategy in…
Liked by Lauren Wiener
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Exciting Leadership Change at Sam’s Club Member Access Platform (MAP). Sam's Club has announced the appointment of Harvey Ma as the new VP and GM of…
Exciting Leadership Change at Sam’s Club Member Access Platform (MAP). Sam's Club has announced the appointment of Harvey Ma as the new VP and GM of…
Liked by Lauren Wiener
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Very proud to see what BCG is achieving in Consulting Services where Forrester has recognize BCG as leader in Innovation! The report states BCG…
Very proud to see what BCG is achieving in Consulting Services where Forrester has recognize BCG as leader in Innovation! The report states BCG…
Liked by Lauren Wiener
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It was such a pleasure and an honor to join Georgie Frost at #CannesLions24 to discuss how leaders can seize #personalization opportunities in…
It was such a pleasure and an honor to join Georgie Frost at #CannesLions24 to discuss how leaders can seize #personalization opportunities in…
Liked by Lauren Wiener
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💥 A DOUBLE AWARD SPOTLIGHT 💥 Thrilled to announce that Christine Foster has been honored as a Retail Innovator by Retail TouchPoints and one of…
💥 A DOUBLE AWARD SPOTLIGHT 💥 Thrilled to announce that Christine Foster has been honored as a Retail Innovator by Retail TouchPoints and one of…
Liked by Lauren Wiener
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Please meet Kriti Srivastava, a rising star on our Retail AI by BCG X team in London. Kriti has been a key player Retail AI team, leading…
Please meet Kriti Srivastava, a rising star on our Retail AI by BCG X team in London. Kriti has been a key player Retail AI team, leading…
Liked by Lauren Wiener
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I could not be prouder or more excited to announce that I will be stepping into the role of CEO at InfoSum. My journey at InfoSum began five years…
I could not be prouder or more excited to announce that I will be stepping into the role of CEO at InfoSum. My journey at InfoSum began five years…
Liked by Lauren Wiener
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I am thrilled to welcome our newly elected Managing Director and Senior Partners within our #healthcare practice! We are inspired by your many…
I am thrilled to welcome our newly elected Managing Director and Senior Partners within our #healthcare practice! We are inspired by your many…
Liked by Lauren Wiener
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An obvious, but key point that's often missed when we talk about how to succeed in Commerce Media is the importance of customer experience…
An obvious, but key point that's often missed when we talk about how to succeed in Commerce Media is the importance of customer experience…
Liked by Lauren Wiener
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GenAI tools save around 5 hours a week, yet 49% of these users worry their jobs might disappear in the next decade. This year's AI at Work report…
GenAI tools save around 5 hours a week, yet 49% of these users worry their jobs might disappear in the next decade. This year's AI at Work report…
Liked by Lauren Wiener
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Loved the turnout at the 7-Eleven x Children's Miracle Network Hospitals Golf Tournament and Miracle Dinner in June! I loved getting out on the golf…
Loved the turnout at the 7-Eleven x Children's Miracle Network Hospitals Golf Tournament and Miracle Dinner in June! I loved getting out on the golf…
Liked by Lauren Wiener
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I am thrilled to announce my upcoming book, Personalized, co-authored with David Edelman. This playbook provides a comprehensive guide to delivering…
I am thrilled to announce my upcoming book, Personalized, co-authored with David Edelman. This playbook provides a comprehensive guide to delivering…
Liked by Lauren Wiener
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