𝐇𝐚𝐩𝐩𝐲 𝐅𝐫𝐢𝐝𝐚𝐲! 𝐈'𝐦 𝐒𝐚𝐫𝐚 𝐅𝐫𝐮𝐦𝐚𝐧—𝐚𝐧𝐝 𝐭𝐡𝐢𝐬 𝐢𝐬 𝐦𝐲 𝐛𝐞𝐬𝐭 𝐟𝐫𝐢𝐞𝐧𝐝 & 𝐩𝐮𝐩𝐩𝐲 𝐬𝐨𝐧, 𝐙𝐢𝐨𝐧.
𝘐𝘵'𝘴 𝘣𝘦𝘦𝘯 𝘢 𝘮𝘪𝘯𝘶𝘵𝘦 𝘴𝘪𝘯𝘤𝘦 𝘐 𝘨𝘢𝘷𝘦 𝘺𝘰𝘶 𝘵𝘩𝘦 411. 𝘚𝘰 𝘭𝘦𝘵'𝘴 𝘥𝘰 𝘪𝘵.
𝐖𝐡𝐚𝐭 𝐈 𝐃𝐨: I run Soul Evolution Media by Sara Fruman, an unconventional Hollywood publicity, management, and strategy agency.
𝐌𝐲 𝐃𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞: My mantra is, screw relying on connections alone. It's 2024—and it's time to fire publicists relying on the tactics of 2004 without taking a holistic, big-picture approach. I'm crazy enough to skyrocket our clients' success by doing things my way (with the help of like-minded collaborators on my team for specific tactics).
𝐓𝐡𝐞 𝐖𝐡𝐲: Hollywood (and the world at large) is broken, and we're not going to fix it by going backward.
I understand the current media landscape and am not limited by a specific tactical approach. I see the big picture and how to create viral campaigns that make you happy, accelerate your opportunities, and get you massive visibility.
𝐈𝐝𝐞𝐚𝐥 𝐂𝐥𝐢𝐞𝐧𝐭𝐬: My clients include award-winning podcasts, creators, directors, actors, unscripted personalities, entrepreneurs, and more who have a story to tell and mission behind why they are in the public eye.
They come to me looking to get to their next level or further publicity in media and additional meetings with decision-makers.
Often, they are sick of the old way of doing things and tired of members of their team putting them last. They want a partner they can trust and to really own this time. And together, we create magic.
𝐌𝐲 𝐕𝐚𝐥𝐮𝐞𝐬: I believe in radical transparency, collaboration/partnership, embracing who a person is, and evolving our careers, lives, and souls for the better.
𝐖𝐡𝐚𝐭 𝐋𝐢𝐠𝐡𝐭𝐬 𝐌𝐞 𝐔𝐩: Nothing makes me happier than getting my clients a piece or interview that allows them to truly tell their story or showcase their unique personalities. Just as exciting is getting them that dream opportunity, interview, or audition.
𝐘𝐨𝐮 𝐒𝐡𝐨𝐮𝐥𝐝 𝐊𝐧𝐨𝐰 𝐓𝐡𝐚𝐭: Working with me is an investment—in yourself, your time, and the present and future you. It won't work for those unwilling to do the work or who want to keep things from me.
What's one thing I should know about you?
I'm always down to chat with premiere talent and creators with mindblowing projects. Get in touch if that's you.
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