Chris Grams

Phoenix, Arizona, United States Contact Info
3K followers 500+ connections

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Experience & Education

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Volunteer Experience

  • Board Member

    Friends of the Mountains to Sea Trail

    - 5 years 1 month

Publications

  • The Innovative Power of Communities

    T+D Magazine

    See publication

  • Rethinking Your Organization as a Community–The Open Source Way. Chapter 14

    ASTD Management Development Handbook: Innovation for Today’s Managers

    See publication

  • The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World

    QUE/Pearson

    Here's what some nice people have said about my book:

    “The Ad-Free Brand is the most comprehensive and thoughtful guide to positioning that I have ever read. Chris Grams’ step-by-step collaborative, community-based approach benefits brand builders everywhere, regardless of their size or sector. “

    - Alina Wheeler, author of Designing Brand Identity and Brand Atlas

    –

    “The Ad-Free Brand is very practical and extremely hands-on, perfect for that branding neophyte … high…

    Here's what some nice people have said about my book:

    “The Ad-Free Brand is the most comprehensive and thoughtful guide to positioning that I have ever read. Chris Grams’ step-by-step collaborative, community-based approach benefits brand builders everywhere, regardless of their size or sector. “

    - Alina Wheeler, author of Designing Brand Identity and Brand Atlas

    –

    “The Ad-Free Brand is very practical and extremely hands-on, perfect for that branding neophyte … high tech or otherwise.”

    - Kevin Lane Keller, E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College and author of Strategic Brand Management.

    –

    “Chris knows that people appreciate a step-by-step guide as a starting point and so clearly lays out the process. His background? 10 years helping Red Hat become a $1B brand. Chris Grams gets it. From both my experience in a team he led and this book, he understands how to bring people together to work.”

    - Terri Griffith, Professor of Management, Santa Clara University and author of The Plugged In Manager

    –

    “The Ad-Free Brand is not only an incredible book for those seeking to build brand strategies but an invaluable handbook for all practitioners desiring to build communities. Chris writes and lives his belief that ‘getting others to paint your fence’ has nothing to do with brand communities. Creating passion, engagement and dialogue is the sine quo non. Chris’s skillful storytelling matched by the depth of his experience engender both familiarity and confidence. You know he has been there. Reading this book is like having Chris sitting next to you having a conversation about your brand and your community. A must read for all students entering the digital world of business.”

    - Susan Resnick West, Clinical Associate Professor at the University of Southern California Annenberg School for Communication and Journalism

    See publication

  • Reinventing Your Business, Wikipedia-Style

    Fortune/CNN

    See publication

  • Why Storytelling is Essential for Business Leaders

    Fortune/CNN

    See publication

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