“I’ve had the great pleasure of serving with Brendon on the PRSA Health Academy���s Executive Committee for the past four years. In that time, he has made a significant difference in helping us to promote the Health Academy and positioning the organization as an excellent resource for PR and communications professionals working in health care. In particular, Brendon provided significant input for the Health Academy’s first mission and vision statement, he has offered many creative ideas to enhance services to our members, and he led the growth of the Health Academy’s social media presence. So it is no wonder that he has been elected as the incoming Chair of the Health Academy for 2017. Brendon is a very creative, skilled and effective PR/communications professional. What is really special is his unfailingly positive outlook and his passion for the organizations and people he represents ”
About
Helping lead our shared clean energy revolution by telling our best stories at Solar…
Experience & Education
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Solar Landscape
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Publications
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Adapting to Change: A Cautionary Tale for Communications Professionals
SpingSucks Blog
See publicationMaintaining the status quo in times of change is rarely a recipe for leadership.
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Attribution Modeling: The Hot Knife Through Big Data
SpinSucks Blog
See publicationIn which we talk about aligning social media and marketing metrics to business goals.
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Increase Your Chances of Getting the Business
SpinSucks Blog
See publicationAfter reviewing and creating hundreds of proposals, I have a simple suggestion: don't bury the budget.
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Connect the Dots Between PR Metrics and Strategy
SpinSucks Blog
See publicationThis article argued for harnessing the complementary strengths of data and narrative to demonstrate return on investment.
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