Becca Mayers

Becca Mayers

Raleigh, North Carolina, United States
3K followers 500+ connections

About

I'm a collaborative and results-driven product marketing leader who has built and…

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  • Actian

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Licenses & Certifications

Publications

  • Transforming the future of healthcare

    Red Hat

    he entire US healthcare value chain is facing overwhelming change. These organizations struggle to comply with the Patient Protection and Affordable Care Act (PPACA), improve connection to the health care community, find new ways to lower their costs, and remain competitive.

    As they evaluate their choices, healthcare technology leaders are increasingly looking to open source solutions to improve the efficiency, flexibility, interoperability, security, and cost-effectiveness of their IT…

    he entire US healthcare value chain is facing overwhelming change. These organizations struggle to comply with the Patient Protection and Affordable Care Act (PPACA), improve connection to the health care community, find new ways to lower their costs, and remain competitive.

    As they evaluate their choices, healthcare technology leaders are increasingly looking to open source solutions to improve the efficiency, flexibility, interoperability, security, and cost-effectiveness of their IT infrastructures.

    Download the whitepaper to see a few examples of healthcare organizations that use Red Hat® solutions to transform IT and build the foundation to support the organization as it adapts to meet industry and compliance challenges.

    Other authors
    See publication
  • Supporting Transformation and Growth: What’s Driving the Communications Industry’s Adoption of Open Source Software

    Red Hat

    Comm white paper description

    This whitepaper addresses the communications industry’s top trends including changing business models and big data and IT priorities including improving efficiency, scalability, performance, and lowering TCO. Findings from a recent survey of communications technology executives support these trends and issues and provide insights into the impact of proprietary systems and which open source investments and migrations are planned. Best practice examples in…

    Comm white paper description

    This whitepaper addresses the communications industry’s top trends including changing business models and big data and IT priorities including improving efficiency, scalability, performance, and lowering TCO. Findings from a recent survey of communications technology executives support these trends and issues and provide insights into the impact of proprietary systems and which open source investments and migrations are planned. Best practice examples in this whitepaper demonstrate how industry challenges are overcome and IT priorities are realized by investing in open source solutions by Red Hat.

    Other authors
    See publication
  • Pulse Report: Communications IT Trends and Red Hat

    Gatepoint Research



    A recent survey from Gatepoint Research of more than 100 communications technology executives affirms that the industry’s rapid growth and unpredictability have brought on many new challenges.

    Top concerns for communications IT include:

    New and changing business models
    Big data and analytics
    Machine-to-machine (M2M) communications

    But the results show that proprietary systems negatively impact IT, making it hard to address these priorities…



    A recent survey from Gatepoint Research of more than 100 communications technology executives affirms that the industry’s rapid growth and unpredictability have brought on many new challenges.

    Top concerns for communications IT include:

    New and changing business models
    Big data and analytics
    Machine-to-machine (M2M) communications

    But the results show that proprietary systems negatively impact IT, making it hard to address these priorities. Conversely, respondents value Red Hat to help where it matters most.

    Other authors
    • Melissa Gough, Gatepoint Research
    See publication
  • Red Hat in Financial Services - Case Studies / White paper

    Red Hat

    Compliance, regulations, risk, and changing business models are top concerns fro the financial services industry.

    IT departments are pressured to support all these business requirements and improve efficiency and manageability, contain costs, and speed products to market—all while ensuring security. They have an opportunity to improve efficiency– to streamline, automate and apply business rules to help drive the top line growth.

    Download the whitepaper to see 2 real-world examples…

    Compliance, regulations, risk, and changing business models are top concerns fro the financial services industry.

    IT departments are pressured to support all these business requirements and improve efficiency and manageability, contain costs, and speed products to market—all while ensuring security. They have an opportunity to improve efficiency– to streamline, automate and apply business rules to help drive the top line growth.

    Download the whitepaper to see 2 real-world examples of how Red Hat is providing security, improved efficiency, and reduced the total cost of ownership (TCO) for companies offering financial services.

    The first case study shows how a financial services firm partnered with Red Hat to properly manage big data in order to ensure compliance and transparency. In the second case study, Red Hat helped the financial services holding company move to an agile open cloud environment faster.

    Other authors
    See publication
  • Pulse Report: Financial Services IT Trends and Red Hat

    Gatepoint Research

    Gatepoint Research recently asked 110 financial services technology executives about their top industry issues, IT priorities, planned software investments and migrations to open source, challenges with their proprietary systems, and the value they see in Red Hat® technology.

    Findings from the survey reveal:

    Top industry concerns are with security, compliance/ regulations, risk, and changing business models.
    Top IT priorities include improving efficiency, containing…

    Gatepoint Research recently asked 110 financial services technology executives about their top industry issues, IT priorities, planned software investments and migrations to open source, challenges with their proprietary systems, and the value they see in Red Hat® technology.

    Findings from the survey reveal:

    Top industry concerns are with security, compliance/ regulations, risk, and changing business models.
    Top IT priorities include improving efficiency, containing technology costs, and delivering applications more quickly.
    Common frustrations include proprietary systems that make it hard to manage complex environments, have a high total cost of ownership (TCO), and are slow to deliver applications.
    Customers see Red Hat value in addressing the most critical issues and top priorities for companies who offer financial services.

    Other authors
    • Melissa Gough, Gatepoint Research
    See publication
  • Pulse Report: Healthcare IT Trends and Red Hat

    Gatepoint Research



    A recent survey from Gatepoint Research of more than 100 healthcare technology executives affirms that the industry’s acclimation to healthcare reform, as well as other external factors, has brought on many new challenges.

    Top concerns for healthcare IT include:

    Connecting to the healthcare community.
    New and changing business models.
    Massive explosion of unstructured data.

    The results of the survey show that proprietary systems negatively impact…



    A recent survey from Gatepoint Research of more than 100 healthcare technology executives affirms that the industry’s acclimation to healthcare reform, as well as other external factors, has brought on many new challenges.

    Top concerns for healthcare IT include:

    Connecting to the healthcare community.
    New and changing business models.
    Massive explosion of unstructured data.

    The results of the survey show that proprietary systems negatively impact IT, making it hard to address these priorities. Conversely, respondents value Red Hat to help where it matters most.

    Other authors
    • Melissa Gough, Gatepoint Research
    See publication
  • Risks and Rewards: The True Value of Open Source to Telecom’s CIOs and CTOs

    Red Hat - Open Advantage

    Discussions from the CTO Telecom Summit supporting the value and role of open source in the Telecommunications industry

    See publication
  • A CSP’s Guide to Analytics

    Billing and OSS World

  • SAS for Media

    SAS Institute

    Analytical insights that optimize content and monetization across media channels

    This white paper describes how new media channels have reshaped the industry and challenged traditional business models. Learn why organizations must have greater clarity about their audiences' desires and behaviors and how they can cultivate analytical insights for use in media assets and advertisements.

    Other authors
    See publication
  • How can we optimize our campaign return on investment?

    SAS Institute

    Solution Brief: Develop more targeted, effective, automated and profitable campaigns

    See publication
  • SAS for Communications

    SAS Institute

    Overview Brochure: Get the most out of your data to improve all aspects of the customer experience, business performance and profits.

    Other authors
    See publication
  • How can we increase average revenue per user (ARPU) effectively and profitably?

    SAS Institute

    Solution Brief: Develop insightful segmentation strategies that drive more effective cross-sell and up-sell campaigns

    See publication
  • How can we prevent the churn of our most profitable customers?

    SAS Institute

    Solution Brief: Improve the customer experience and retain profitable customers

    See publication
  • CIO Best Practices in Customer Data Management

    SAS Institute

    Recounting the CTO Telecom Summit’s peer-to-peer roundtable, this paper shares CIOs’ challenges and best practices in effective customer data management.

    Recounting the CTO Telecom Summit's peer-to-peer roundtable facilitated by SAS CIO Suzanne Gordon, this paper shares the challenges and best practices in effective customer data management from the CIOs and CTOs of leading service providers. Participants addressed cultural issues, including building collaboration and information…

    Recounting the CTO Telecom Summit’s peer-to-peer roundtable, this paper shares CIOs’ challenges and best practices in effective customer data management.

    Recounting the CTO Telecom Summit's peer-to-peer roundtable facilitated by SAS CIO Suzanne Gordon, this paper shares the challenges and best practices in effective customer data management from the CIOs and CTOs of leading service providers. Participants addressed cultural issues, including building collaboration and information sharing, obtaining clear business objectives and bridging the business-IT divide. They also discussed technology issues, such as ensuring data quality and integration to provide a holistic customer view to business leaders.

    Other authors
    See publication
  • Business Analytics in Action: How are key industries deriving value from their business analytics implementations

    SAS

    Business analytics case studies in Telecommunications, Healthcare, Manufacturing and Banking.

    Other authors
    See publication
  • Predictive Performance Management

    SAS Institute

    Continually improve performance by applying the power of analytics

    By integrating predictive analytics into performance management activities, organizations can focus on their true key performance indicators and drive significant performance improvements. Read this white paper to learn about the five steps, supported by real-world examples, toward predictive performance management. The paper also includes a short guide to predictive analytics, which defines common types of analysis and…

    Continually improve performance by applying the power of analytics

    By integrating predictive analytics into performance management activities, organizations can focus on their true key performance indicators and drive significant performance improvements. Read this white paper to learn about the five steps, supported by real-world examples, toward predictive performance management. The paper also includes a short guide to predictive analytics, which defines common types of analysis and the results they can provide.

    See publication
  • Five Steps to Optimizing Human Capital

    SAS Institute

    The right employee in the right position at the right time and location for the right cost.

    See publication
  • Optimizing Human Capital

    B-Eye Network

  • Five Steps to Resource Optimization

    sascom magazine

    Any process can be improved, but it takes alignment to get it optimized

    Other authors
    See publication
  • Performance Management in Government

    SAS Institute

    Barriers and breakthroughs in the public sector

    In June 2008, SAS brought together executives and consultants across a range of federal agencies to discuss their experiences with performance management initiatives. Some were planning and performance management executives within government agencies. Some were business or IT consultants working with federal agencies. From all of their accounts, three key themes emerged. Successful performance management initiatives must realign the…

    Barriers and breakthroughs in the public sector

    In June 2008, SAS brought together executives and consultants across a range of federal agencies to discuss their experiences with performance management initiatives. Some were planning and performance management executives within government agencies. Some were business or IT consultants working with federal agencies. From all of their accounts, three key themes emerged. Successful performance management initiatives must realign the cultural framework, set the strategic vision and establish the supporting information infrastructure. This paper explores issues and best practices around performance management in government from the people who live and breathe it every day.

    See publication
  • Aligned Government

    SAS Institute

    Enabling results-oriented performance

    To support alignment and drive cultural change (including accountability and collaboration) in government, SAS recommends three key steps in this paper: 1) See it: Get an integrated, organizationwide view of all factors related to performance 2) Manage it: Align resources, strategy, finances, programs/initiatives and activities to support the agency's mission 3) Improve it: Drive results with intelligence, collaboration and accountability.

    Other authors
    See publication
  • Success – from the inside out

    SAS Institute

    Optimizing human capital is every business leader’s imperative

    See publication
  • The Aligned Organization

    SAS Institute

    How performance management can align activities and resources with enterprise-level strategy and market conditions

    Other authors
    See publication
  • Aligned Resource Optimization

    SAS Institute

    How to optimally allocate resources in alignment with enterprise-level objectives

    This white paper provides five steps to resource optimization, with a visual model and a variety of real-world examples to help business leaders understand how to allocate resources in alignment with enterprise-level objectives. You'll also learn about the technology required to support resource optimization.

    Other authors
    See publication
  • From Tactical to Strategic: Redefining the Role of the Chief Human Capital Officer

    SAS Institute

    How can the chief human capital officer optimize the work force in alignment with organizational goals? This paper discusses how aligning goals is possible, as well as addressing workforce demands at every stage of the talent life cycle, mitigating workforce risks, proactively responding to changing workforce trends and demographics, planning for mergers, acquisitions and downsizing, and synchronizing financial and operational workforce strategies.

    See publication
  • From Tactical to Strategic: Transforming Government's Chief Human Capital Officer

    SAS Institute

    Managing the work force in a proactive and strategic way

    Government agencies are facing a human capital crisis where CHCOs and managers will need to be more strategic and gain a more holistic view of the work force to support the agency mission. This paper presents how to align the human capital strategy with organizational goals, address workforce demands, mitigate workforce risks, proactively respond to changing workforce demographics, plan for change, and synchronize financial and…

    Managing the work force in a proactive and strategic way

    Government agencies are facing a human capital crisis where CHCOs and managers will need to be more strategic and gain a more holistic view of the work force to support the agency mission. This paper presents how to align the human capital strategy with organizational goals, address workforce demands, mitigate workforce risks, proactively respond to changing workforce demographics, plan for change, and synchronize financial and operational workforce strategies.

    See publication
  • The Truth About Performance Management

    SAS Institute

    A report of survey findings

    This white paper addresses the critical issues behind performance management, including how companies approach it, what obstacles they face in making it successful, what they hope to achieve and what seems to be working. It is a summary report of the online survey that was conducted among 1,143 cross-industry organizations worldwide.

    See publication
  • Performance-Based Budgeting Technology Guide

    AGA - Corporate Partners Advisory Group Research Program

    (Pages 127-134) in "The Complete Guide to Government Financial Management"
    The Association of Government Accountant’s Compilation of Corporate Partner Advisory Group Research Volume 1, 2005–2010

    See publication

Courses

  • International Business Communications

    -

  • Interpersonal Communications

    -

  • Music / Violin

    -

  • Speech Communications

    -

Languages

  • English

    Native or bilingual proficiency

  • Spanish

    -

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