Aruna Ravichandran (she/her)

San Francisco Bay Area Contact Info
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A results-driven Global CMO with a strong background in digital and product marketing…

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  • Cisco

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Projects

  • 2017 - 3rd annual #devops virtual summit

    3rd annual #Devops summit - 1300 registrants, 600+ attendees. Lively discussion around #DevOps implementations, practices from industry thought leaders, technologies, and strategists.

    It is a new world of digital marketing which now allows you to bring event in a box digitally, accessible anytime, anywhere.

    Other creators
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  • Author: Devops for Digital Leaders

    #DevOps has matured far beyond the buzzword stage into a set of rapidly emerging best practices. Where do you start, how do you refine process, and what are the existing ROI use cases? Read the my new book "DevOps for Digital Leaders" and broaden your understanding of where DevOps stands, today: http://cainc.to/YGdRbO. If you want a hard copy, you can order on Amazon at: https://lnkd.in/g-aKZ-N Would appreciate your review on Amazon. All proceeds from the book will be donated to non-profit…

    #DevOps has matured far beyond the buzzword stage into a set of rapidly emerging best practices. Where do you start, how do you refine process, and what are the existing ROI use cases? Read the my new book "DevOps for Digital Leaders" and broaden your understanding of where DevOps stands, today: http://cainc.to/YGdRbO. If you want a hard copy, you can order on Amazon at: https://lnkd.in/g-aKZ-N Would appreciate your review on Amazon. All proceeds from the book will be donated to non-profit Foundation for excellence - http://www.ffe.org/ to fund STEM scholarships for underprivileged children in India

    Other creators
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  • Digital transformation summit - App Experience Analytics Launch at CNN Studios

    World Wide launch of a new Digital experience analytics SaaS based product -- App Experience Analytics. Launch was done live from CNN studios in Atlanta with key customers - CNN, Frost Bank and SunTrust.
    Results within 1 week of launch
    - 1,027 registrations, with 50% attendance rate with major impact to pipeline
    - During the first week of the announcement, the press release received 2,771 views and 83 link clicks, 362 online postings of the press release with 213.7M unique visitors via…

    World Wide launch of a new Digital experience analytics SaaS based product -- App Experience Analytics. Launch was done live from CNN studios in Atlanta with key customers - CNN, Frost Bank and SunTrust.
    Results within 1 week of launch
    - 1,027 registrations, with 50% attendance rate with major impact to pipeline
    - During the first week of the announcement, the press release received 2,771 views and 83 link clicks, 362 online postings of the press release with 213.7M unique visitors via BusinessWire.
    - Media coverage received from several firms including: APMdigest, Silicon and Infortechlead.
    - Social - Impressions: 1.3million, Hashtag mentions: 668, Twitter users: 218

    Other creators
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  • Hybrid Cloud Launch 2016

    Digital Cloud launch supporting the launch of new technologies with Docker, OpenStack, AWS, Nutanix and PureStorage. Digital event with CIO Magazine and IDG -- 800 registrants

    Other creators
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  • Gartner DC 2014 Presentation with Customer Marina Stuchinsky

    Presentation on "Ops" in DevOps at Gartner DC 2014 conference in Las Vegas on Dec. 2nd 2014 with Marivi Stuchinsky, VP for Infrastructure Service, Molina Health Care.

    Other creators
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  • CA World 2014 DevOps Launch presentation

    Launched DevOps POV at CA World. Metrics with launch:
    - 30% increase in impact in SOV going from 26.2% to 34%
    - Engagement: 15% increase from 5500 to 6325
    -Impressions: 15% increase from 680k to 782k
    -Amplification multiplier: 15% increase from 2.4 to 2.8
    -Influencer engagement: 10% increase across pre-determined pool (no benchmark)

    See project
  • DevOps Launch at CA World 2014

    Bringing together messaging across the Ops and application delivery (Dev-Test-Release) products into a single CA Portfolio for DevOps messaging, along with the launch of strategic partnership with DevOps practices from PwC.

    Other creators
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  • Speed Dating Apps in the App Economy

    A vivid example of how customers look for inspiring experiences with your applications. If you don't impress the first time, they move on to the next. CA APM can strengthen user loyalty with every app interaction.

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  • Contrail and OpenContrail SDN Launch

    Successful launch of Contrail (Juniper's SDN controller) as well as OpenContrail (http://opencontrail.org) Juniper's Open Source SDN Controller. The results from launch included:

    - 15+ quotes from beta customers and SDN Partners
    - 22+ SDN partners recruited into the OpenContrail SDN program
    - Live Launch event with 3 customers (Sungard, Jaguar Networks, iSPrime), IBM (Partner) with 1554 customers registered for Launch event online with 53% attendance rate -…

    Successful launch of Contrail (Juniper's SDN controller) as well as OpenContrail (http://opencontrail.org) Juniper's Open Source SDN Controller. The results from launch included:

    - 15+ quotes from beta customers and SDN Partners
    - 22+ SDN partners recruited into the OpenContrail SDN program
    - Live Launch event with 3 customers (Sungard, Jaguar Networks, iSPrime), IBM (Partner) with 1554 customers registered for Launch event online with 53% attendance rate - http://www.slideshare.net/junipernetworks/contrail-launch-capitalize-on-sdn-and-cloud-now
    http://forums.juniper.net/t5/AR-Voices/Juniper-Networks-Contrail-Announcement-Gathers-SDN-Influencers/ba-p/222065

    - 2358 Social Engagements
    - 50% Share of Voice in US, 46% in EMEA and 10% in APJ
    - 6894 Blog views -
    http://forums.juniper.net/t5/The-New-Network/The-Open-Cloud-Network-Journey-Begins-Today-with-Juniper/ba-p/207871
    http://forums.juniper.net/t5/The-New-Network/Juniper-Ships-Open-Simple-Agile-Contrail-Controller/ba-p/207837

    1943 Twitter Engagements

    Other creators
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  • New business plan for virtualizing the network

    Driving transformational change in the networking industry with a new strategy and approach for applying virtualization and cloud techniques to the network.

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  • BSM 9.1

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  • WebexOne - Inaugural Cisco Webex conference

    -

    Inaugural digital collaboration conference which had over 40K attendees, 3 channels with 80+ sessions, 50+ customer and tech partner speakers. Keynotes resulted in over $3M views, ratings over 4.5+ for all keynote and tech sessions.


    Won several awards - https://cisco.sharepoint.com/:p:/s/WebexOne2021/EdZ-yqrOxydClUHwF2Rl-eQBIZsNKCwijttCUsb6GurHqQ

    See project

Honors & Awards

  • 100 TOP WOMEN IN TECH LEADERS TO WATCH IN 2024

    Women tech network

    https://www.womentech.net/en-us/women-in-tech-to-watch

  • Women of Influence 2024 award winners

    Silicon Valley Business Journal

  • Collaboration Leader of the Year -2023

    UC Today

    https://www.uctoday.com/event-news/uc-awards-2023-winners-revealed/

  • Elite 18 / Customer Lead CMO

    Influitive

    https://influitive.com/fearless-50-elite-18-awards-2023/

  • Webby award - webex.com for Best Navigation/Structure Websites and Mobile Sites

    Webby

    https://winners.webbyawards.com/winners/websites-and-mobile-sites/features-design/best-navigationstructure?years=0

  • 2020 Argon Women in Tech Awards

    Argon Research

    Aragon Research is an independent research and advisory firm. Women in Technology Committee, composed of women executives across different technology companies. Was voted the winner for the innovations in tech and marketing.

  • 2020 YWCA Silicon Valley Award winner

    YWCA Silicon Valley

    YWCA Silicon Valley's Tribute to Women Awards celebrates the achievements of women who have excelled in their field and have made significant contributions to the Silicon Valley through their exceptional leadership!

    I was one of the 50 women honoree for the 2020 YWCA awards

    https://ywcasv.liveimpact.org/li/9568/sevent/evt/home/139885/69

  • BrandWeek Constellation Award - THE SCIENTIA/ARTE AWARD

    BrandWeek

    This team award was for data driven creative campaign award and the team won the award for the #Webexceptional” - Work Smarter with Webex campaign - https://www.adweek.com/brand-marketing/adweek-fetes-the-winners-of-its-2019-constellation-awards/

  • Stevie Silver Award 2019 - Most Innovative Woman of the Year - Advertising, Marketing & Public Relations

    Stevie Awards

    Most Innovative Woman of the Year - Advertising, Marketing & Public Relations - https://stevieawards.com/women/2019-stevie-award-winners

  • Platinium Award - Marcom Awards

    Marcom Awards

    2019 Platinium Award winner for Marcom Awards in two categories - https://marcomawards.com/categories/
    o Anthem video for work smarter with Webex - https://www.youtube.com/watch?v=C4yXjuBfd8E

    o Brand Campaign for Webexceptional and Work smarter with Webex campaign launched in 2018 across 24 Geos resulting in over $1B impressions in first 6 months


  • Hermes

    Hermes Awards - https://enter.hermesawards.com/winners/#/platinum/2019

    Hermes Creative Awards – Platinum winner - Brand Campaign for Webexceptional and Work smarter with Webex - https://enter.hermesawards.com/winners/#/platinum/2019

  • The Kitty Hawk Venture: A Novel About Continuous Testing in DevOps to Support Continuous Delivery and Business Success

    Apress

    https://books.google.com/books/about/The_Kitty_Hawk_Venture.html?id=5TXFtgEACAAJ

    Author of the book


    This book is written as a fiction novel and talks about importance of continuous testing while taking the reader inside the world of commercial aviation. Each chapter delivers distinct and vital learning opportunities wrapped inside a fast-moving narrative complete with interesting characters, intriguing situations, and even some humor. Our book concludes with a “Flight Plan for…

    https://books.google.com/books/about/The_Kitty_Hawk_Venture.html?id=5TXFtgEACAAJ

    Author of the book


    This book is written as a fiction novel and talks about importance of continuous testing while taking the reader inside the world of commercial aviation. Each chapter delivers distinct and vital learning opportunities wrapped inside a fast-moving narrative complete with interesting characters, intriguing situations, and even some humor. Our book concludes with a “Flight Plan for Continuous Testing” that stands on its own as a valuable resource guide for digital leaders in their continuous testing journey. The story is immediately relatable to anyone who has worked in software development or for the companies that rely on it.

  • Cover of CIOReview June 2018

    CIO Review

    Made it to the cover of CIO Review for the blog I authored on “7 bad habits you want to avoid for your digital strategy”
    http://cainc.to/A0fkEO

  • Author: DevOps for Digital Leaders

    Sold on Amazon on through publisher Apress

    DevOps has matured far beyond the buzzword stage into a set of rapidly emerging best practices. Where do you start, how do you refine process, and what are the existing ROI use cases? Read the my new book "DevOps for Digital Leaders" and broaden your understanding of where DevOps stands, today: http://cainc.to/YGdRbO. If you want a hard copy, you can order on Amazon at: https://lnkd.in/g-aKZ-N Would appreciate your review on Amazon. All proceeds from the book will be donated to non-profit…

    DevOps has matured far beyond the buzzword stage into a set of rapidly emerging best practices. Where do you start, how do you refine process, and what are the existing ROI use cases? Read the my new book "DevOps for Digital Leaders" and broaden your understanding of where DevOps stands, today: http://cainc.to/YGdRbO. If you want a hard copy, you can order on Amazon at: https://lnkd.in/g-aKZ-N Would appreciate your review on Amazon. All proceeds from the book will be donated to non-profit Foundation for excellence to fund STEM scholarships for underprivileged children in India

  • 2016: Top10 Most Powerful and Influential Award in Tri-State (NY, NJ, Connecticut),

    National Diversity Council

    http://www.tristatediversityconference.com/2016/bio-aruna-ravichandran-mpw.php

    http://www.tristatediversityconference.com/2016/award-nominations-mpw.php

    http://www.nationaldiversitycouncil.org/professionals-to-be-honored-at-the-6th-annual-tri-state-diversity-and-leadership-conference/

  • 2016: Top 100 Women of Influence in Silicon Valley

    Silicon Valley Business Journal

    https://www.scu.edu/business/news/top-stories/influencing-silicon-valley.html
    http://www.bizjournals.com/sanjose/print-edition/2016/04/08/ca-technologies-aruna-ravichandran-women-of.html

  • 2010: Most Valuable Player (MVP)

    Hewlett Packard Enterprise

    Hewlett Packard 2010: Most Valuable Person (MVP) of the Year 2010 (MVP). This is the highest award given to less then .1% of people, with recognition from the C-level.

  • 2009: MBA Best in Class Capstone project

    Santa Clara University

    Bellotti award - Best in class captstone project - http://www.scu.edu/business/graduates/student-life/awards-belotti.cfm

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