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Tune in - 30 minutes from now - for How to Drive ROI by Automating Attribution Data Analytics with UTMs, Adobe Marketo, and Salesforce with Dan McGaw and UTM.io! If you're struggling with #utm consistency, connecting the dots between UTM creation and utilization, data capture in Marketo, and/or data synthesis in Salesforce, this is the session (or recording) for you! Revenue Pulse (RP) #attribution #marketingoperations #mops #marketinganalytics https://lnkd.in/g28uEcaV

Did you know UTMs can increase your ROI? Due to the complexity of data and the diverse tools involved, marketing teams need help efficiently tracking and attributing marketing efforts across different platforms. That's why we invited Andy Caron, President of Revenue Pulse, to do a webinar with us today, Wednesday, March 13th, 2024, at 2 PM ET // 11 AM PT, to discuss how you can improve your attribution efforts. Here are some of the things Andy will discuss: 👉 The stages of attribution maturity. 👉 Implementing UTMs for detailed tracking and analysis. 👉 Shifting towards ROI-focused marketing efforts and maximizing technology investments. 👉 Enhancing efficiency and accuracy with automated attribution. Discover how to leverage UTMs and automation in Marketo and Salesforce for clear, data-driven reporting. 🙋♂️ Save your spot now. Get the link in the first comment below 👇.

A delayed analytics process can halt progress in an era where data drives marketing success 🤯. With UTMs and Marketing Automation Tools, you have the potential to automate complex reporting and attain valuable, real-time insights. The magic starts when you strategically align UTMs with Marketo and Salesforce for a comprehensive view of your marketing efforts. In our next webinar, President of Revenue Pulse, Andy Caron will demonstrate the techniques to transform your marketing analytics into a powerhouse. Join us on Wednesday, March 13th, 2024, at 2 PM ET // 11 AM PT to learn how to drive ROI by automating attribution data with UTMs, Adobe Marketo, and Salesforce. The link to save your spot is in the first comment below. Remember to like this post and tag a friend to spread the word. See you there!

Tired of incomplete analytics stories? Here's why a hybrid tracking setup with Google Analytics 4 (GA4) and Amplitude can transform your insights. Combining GA4 for its comprehensive user-centric analytics capabilities with Amplitude's event-based data collection creates a powerhouse of insight. This hybrid approach fills the gaps left by using a single platform and provides a deeper understanding of user behavior across various touchpoints. By leveraging the strengths of both tools, businesses can uncover a more complete narrative behind their data, enabling informed decision-making and tailored user experiences. Do you presently harness a hybrid tracking setup? If so, what's been your biggest win? Let us know in the comments. Read Hamed Kian's full blog post, link in the first comment below. Don't forget to like and share this post. #googleanalytics4 #marketinganalytics #productanalytics

Do you commonly face the challenge of piecing together fragmented user journeys, often leading to incomplete insights and missed opportunities? Hamed Kian, our Senior Analytics Manager, unveils in our guest post on Amplitude's blog the game-changing integration of GA4 with Amplitude. Integrating GA4 with Amplitude allows you to merge client-side and server-side tracking. Discover how this synergy provides a 360-degree view of user interactions, enabling data-driven decisions and a deeper understanding of your audience. 🔑 Key insights include: 1️⃣ How Amplitude boosts GA4's server-side tracking for richer analytics. 2️⃣ The enhancement of GA4’s data activation through Amplitude as a CDP. 3️⃣ The impact of combining GA4 and Amplitude for detailed user journey analysis. 4️⃣ Configuration tips for integrating GA4 with Amplitude using official documentation. The link to the blog post is in the first comment below. Have you integrated GA4 with Amplitude? Let us know your setup in the comments. Also, don't forget to like this post and tag a friend who might find this helpful.

Do you know all there is to know about #attribution? Of course not; that's why I'm hosting a live panel TODAY (1/23/24 @ 2 PM ET // 11 AM PT) with some industry-heavy hitters. Get your questions answered by the super team of attribution: Andy Caron from Revenue Pulse, Andrew (Drew) Smith from Attributa, and Steffen Hedebrandt from Dreamdata. Here's an outline of the topics we will discuss today: - State of Attribution in 2024 - Strategies for Effective Attribution - The Role of Attribution in Marketing ROI - Cross-Channel and Multi-Touch Attribution Save your spot and get your questions answered. The link to sign up is in the first comment below. Tag a friend who could benefit from this workshop as well. See you all soon.

🚀 Ready to turn your marketing analytics upside down? Picture this: You've got a killer marketing strategy, but tracking its success feels like solving a puzzle with missing pieces. That's why we've assembled a super team of #attribution experts to answer your questions and share their strategies that are working in B2B today. Join Andy Caron from Revenue Pulse, Steffen Hedebrandt from Dreamdata, and Andrew (Drew) Smith from Attributa for a live panel to discuss and unpack: 🎯 Precision-targeted B2B Attribution tactics 📊 Real-world case studies that spotlight success 🛠️ Tools that turn data into decisions Seize the strategy to amplify your ROI and reshape your marketing future. Join us, and let's decode the data together! 👉 Save your spot now! Link in the first comment below. Don't forget to ask your questions. P.S. Tag a friend who could benefit from this live panel. 😉

⏰ [Happening Now] The wait is over! Our webinar on leveraging AI for turbo insights from your GA4 campaign data is starting now. Join Dan McGaw and Andy Crestodina as they share their expertise. Tune in now and elevate your data analysis game! #GA4 #AI #Webinar #DataAnalysis Join us now: https://utm.io/ufTVb

🕐 [1 Hour Left] The countdown is on! Only 1 hour until our enlightening webinar on integrating AI with GA4 for turbo insights. Join our CEO, Dan McGaw, and Andy Crestodina of Orbit Media for an hour of power-packed insights. Last chance to register! Don't miss out! #GA4 #AI #Webinar #DigitalMarketing Save your spot 👇🏽 https://utm.io/ufTVb

🚀 Are you ready to take your GA4 campaign data to the next level? Learn how to harness the power of AI for insightful data analysis in our upcoming webinar. Our experts @danielmcgaw and @andycrestodina , will share their secrets on August 31st at 1:00 pm. Save your spot today! #GA4 #AI #Webinar #DataAnalysis #utm Save your spot in the first comment 👇🏽