SS+K

Our CEO, Nadja Bellan-White (she/her/ella), joined The Drum and several top agency leaders from CLICKON, Creativ Strategies and Raptor London to debate who owns the future. Watch now 👉 https://lnkd.in/ePJufwCV #mcsaatchi #thedrum #industryleaders

Our Chief Creative Officer Stevie Archer joined other creative leaders from M&C Saatchi Group at Cannes Lions to discuss the significance of purpose-driven marketing and authentic storytelling. Check out the full video here: https://lnkd.in/e8HFWG5v

We are so proud of our CEO, Nadja Bellan-White (she/her/ella), who has been selected as an honoree on Campaign US’s 2024 40 Over 40 List! What an honor and well-deserved! Nadja was recognized for being a leader who continuously advocates for equity and betters the industry as a whole in the face of considerable challenges. We look forward to celebrating on September 24 in New York City! And a big congrats to all of Nadja’s fellow winners. #40Over40 #marketingleaders #awardwinner

Excited to share the new article on Campaign US by our CEO Nadja Bellan-White (she/her/ella)!! In her piece, Nadja discusses the importance of brands staying true to their core values in today’s divided world. Drawing inspiration from Howard Schultz's letter to his board of directors, she discusses how defining your brand's noble purpose can guide you through cultural challenges and make you a true leader in your industry. #BrandSoul #NoblePurpose #Leadership #Marketing #BrandValues #SSK

When Campaign US was looking for experts to discuss the trends in award-winning work at Cannes this year, reporter Bailey Calfee turned to our own CCO Stevie Archer, who provided some insightful perspective. While many were expecting to see work driven by stand-out humor, social causes or AI wizardry, the winning campaigns this year were more practical, focused on tangible products rather than high concepts or large narrative themes. “(There is) an increasing pressure for companies, brands and marketers to sell product, hit short-term sales goals and increase profit margin and revenue,” Stevie told Campaign. This focus can sometimes put the reins on the bolder creative risks that have been evident in previous years, but it doesn’t mean there wasn’t plenty to celebrate. “It hasn’t been as often that you’ve seen multiple campaigns sitting at the top of the heap that are just really great marketing and advertising work,” Stevie said. After all, great work is great work. https://lnkd.in/ewkWtAcz #advertising #creativity #cannes #campaigns

Last week was full of fascinating discussions on important topics at Cannes Lions International Festival of Creativity and our CEO Nadja Bellan-White (she/her/ella) was at the center of so many of them. She spoke with Robin Langford of Performance Marketing World about how the elections - not just in the U.S., but in the EU, India and across the world  - are impacting how brands shape their messaging and use their megaphones during a time of deep divisions. “These are huge political shifts happening,” Nadja told the publication. “There is a burden and privilege in the industry, and everyone in marketing should ask themselves, what are you going to do with that power?” Check out the Performance Marketing story: https://lnkd.in/ezW9wmM4

We are so proud to support JPMorganChase as they “Make Momentum Happen!” Our latest collaboration with the storied brand highlights how investment in small businesses helps communities all over the country grow and thrive. Directed by Oscar-nominated filmmaker Gus Van Sant and featuring Grammy-winner Rhiannon Giddens’ beautiful take on the folk classic “The Green Grass Grows All Around” the campaign was covered prominently today in ADWEEK. Thank you to Kyle O'Brien for featuring the work. Check it out: https://lnkd.in/euAu3DGt

Our CEO, Nadja Bellan-White (she/her/ella), once again took the stage at Cannes this week, joining a lively and meaningful discussion about how to navigate transitions - in life, in your career, in your family. She joined the always fascinating Lucinda Martinez, Founder & CEO of THE CULTURE SHAKER, and Jeanine Liburd, Chief Social Impact and Communications Officer at BET Networks, for the "FROM A STEP BACK TO A SET UP!" panel at Inkwell Beach today. Speaking of the difficulties we all face over the course of a career, Nadja said: “There are seasons for everything. There are seasons of pain and seasons of joy and you have to recognize that. Know what gives you peace and joy.” It was a joy to see these amazing women together on stage! #InkwellBeach #CareerTransitions #MentalHealth #BrandBuilding #CSuiteLeadership #ProfessionalGrowth #Cannes

How do you tell good stories that capture people’s attention and imagination? That question is core to what we do and it was the topic of discussion between our own CEO Nadja Bellan-White (she/her/ella), M&C Saatchi Group Global CEO Zaid Al-Qassab and colleagues at the LBB Beach at Cannes Lions International Festival of Creativity. The lively talk kicked off with Sam McAlister telling the story of how she helped land the infamous interview with Prince Andrew that is now the subject of the Netflix film “Scoop.” The key to telling great stories is finding the emotional connection that will bring people in, whether that’s in journalism, movies or marketing. “We have to go where our consumers are,” Nadja said, pointing to groundbreaking marketing campaigns that have dared to take risks in order to meaningfully connect with people. It’s been a great week of making connections on the ground at Cannes! #Cannes #storytelling #marketingeffectiveness #LBB 

Join us at Inkwell Beach on Thursday for an engaging panel discussion! Our CEO, Nadja Bellan-White (she/her/ella), will be sharing the stage with Lucinda Martinez, Founder & CEO of THE CULTURE SHAKER, and Jeanine Liburd, Chief Social Impact and Communications Officer at BET Digital (BET Networks), for a compelling conversation "FROM A STEP BACK TO A SET UP!" This panel will dive deep into career transitions, mental health, and the future of brands. Discover how these C-Suite executives are building their personal brands and navigating professional re-sets in an ever-changing media landscape. Don’t miss this opportunity to gain valuable insights and inspiration! #InkwellBeach #CareerTransitions #MentalHealth #BrandBuilding #CSuiteLeadership #ProfessionalGrowth