Public Good

Join us for a roundtable discussion with thought leaders, industry experts, and change-makers as we explore transforming our industry into a force for positive environmental and social impact. Let’s reshape how we work and the narratives we create. 🗓 Wednesday, June 19 ⏰ 3 - 4pm CEST Join Rebecca Skiffins, BAD STAR STUDIOS, Julie Davitz, Plus Media Solutions , Melissa Anderson, Public Good, and Sebastian Munden, Ad Net Zero by registering your interest here to be a part of the discussion >> https://lnkd.in/dwqQUE6G Advertising Association #UKatCannesLions #CannesLions #BusinessOfCreativity #Sustainability #AdNetZero #ClimateChange #PositiveImpact

📣 BIG NEWS Today we announced a collaboration with Public Good, America’s leading digital purpose marketing solution. The partnership expands WeAre8's ‘Golden 8 ad unit’, which shares the economics with people, publishers and charities for every video view on the WeAre8 app, and takes it across leading publishing sites across America. Read More: https://lnkd.in/gNJUkgca Zoe Kalar, WeAre8 Founder & Global CEO, “Our collaboration is the start of transformational change in our industry.  With our industry-first technology including validated identity, centralized wallet, AI and multi-language UX, our ‘Golden 8’ ad experience puts people and publishers at the economic center of the industry - which is exactly where they should be.  This, coupled with Public Good’s technology and scaled integrations with publishers, creates an industry evolution and an alternative  for advertisers that is truly revolutionary. We are very excited for all this partnership will bring and our aligned vision for the future." Melissa Anderson Hayley Cochrane Ben Rabunski #advertising #thepeoplesplatform #innovation

Real Leaders recognizes the rise in purpose-driven businesses with its sixth annual Real Leaders Top Impact Companies list. On the following pages, you will find a diverse group of companies around the globe that prove that businesses can thrive while helping to build a better world. We encourage you to support these companies by buying their products and services, investing in their growth, and sharing this list with your network. 🌟 Congratulations to our 2024 winners! Each winning CEO is invited to attend #RealLeadersUNITE, February 5-7, 2024 in San Diego, CA. See the list: https://lnkd.in/gjkyxBB7 Apply for the 2025 Real Leaders Top Impact Companies list: https://lnkd.in/g5ePvwN #RealLeadersImpactAwards #TopImpactCompanies

I’m thrilled to share I’ve been invited by Bluedog to speak on a panel at #SXSW2024: “How Human-Centered Design Drives Behavior Change”. It’s an exciting topic but we need YOUR help to make the cut in a competitive field of panel proposals!    Check out the link below to learn more about the topic and my fellow panelists. And don’t forget to show your support with an upvote! Thanks a ton! https://lnkd.in/g9N2jmMw Featuring:  Asher Jay, CEO and Founder, Henoscene Melissa Anderson, Co-founder & President, Public Good Yumi Clevenger-Lee, Chief Marketing Officer and Head of Global Sales Operations, Quest Global Kristen Norman, Director of Innovation, Bluedog **You will need to create a SXSW account to participate, but it will only take a moment** Don’t wait, get your vote in today!