Many product managers overlook the importance of finance. Unfortunately, that's a recipe for missed opportunities and poor decisions. Mastering finance is essential for product success. Sharpen your financial skills in 3 key areas: 1. Financial Statement Fluency Turn data into powerful decisions: • Read and understand balance sheets, income statements, and cash flow statements. • Identify key metrics that impact product performance. • Use financial data to forecast trends and make informed decisions. 2. Strategic Financial Planning Optimize your strategies: • Project revenues and expenses accurately for new and existing products. • Develop financial strategies to maximize product profitability. • Make informed choices that align with your business goals. 3. Decision-Making Mastery Evaluate opportunities with a financial lens: • Assess the financial viability of product opportunities. • Ensure every decision supports your business objectives. • Use financial insights to prioritize product investments. There you have it—three essential finance skills for every product professional. https://loom.ly/nxtxou4
Pragmatic Institute
Professional Training and Coaching
Phoenix, AZ 42,480 followers
Expert-led product management and product marketing training that you can apply right away.
About us
Formerly known as Pragmatic Marketing, Pragmatic Institute is one of the world’s largest and most-respected product and data training companies on the market. By using what our successful alumni describe as the “Pragmatic Approach,” we apply a unique lens to our training methods and provide usable and battle-tested tools to ensure success throughout each stage of the business journey. In addition to offering instructor-led online and in-person training, we also provide hands-on practice, templates and access to an alumni community where you can connect with peers around the world. Here at Pragmatic, we make it our business to ensure you make an impact on your product, your company and your career from day one. Unlike other training programs, Pragmatic consistently cultivates the latest in thought leadership and insight from industry leaders and utilizes the most up-to-date business solutions to deliver accurate and market-ready principles at every turn. With nearly 30 years of experience in the industry, Pragmatic Institute has successfully trained more than 200,000 professionals at 8,000 companies across six continents. With our continued ability to hone world-wide practices and profitable methodology, we have cultivated an impressive international community of product management, product marketing, product design and data science experts. These success stories are truly changing the way people do business. Each of our principles are developed from real experiences rather than “textbook theories.” At Pragmatic it’s not “if” you’ll learn the skills to be successful, but “when.”
- Website
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http://www.pragmaticinstitute.com
External link for Pragmatic Institute
- Industry
- Professional Training and Coaching
- Company size
- 51-200 employees
- Headquarters
- Phoenix, AZ
- Type
- Privately Held
- Founded
- 1993
- Specialties
- product management, product marketing, and data science
Locations
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Primary
Get directions
Phoenix, AZ 85050, US
Employees at Pragmatic Institute
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Steve Gaylor
Instructor, Pragmatic Management at Pragmatic Institute (Pragmatic Marketing + TDI)
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Cindy Cruzado
Executive leader in Product Management and Product Marketing, certified instructor at Pragmatic Institute, masters swim coach and Aquabike/Triathlete
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Will Scott
B2B Product Management and Marketing Executive & Educator
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Paul Young
Executive Leader in Product Management and Marketing
Updates
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We're delighted to hear that you found the webinar with Daniel Elizalde valuable, Arjit!
Great webinar with Daniel Elizalde on "Navigating complex product solutions in enterprise". Learned valuable insights on tackling enterprise challenges, from strategic alignment to market discovery and other necessary building blocks. Thanks, Daniel, for sharing your expertise! Huge thanks to Georgina for hosting and Pragmatic Institute for organizing. #productmanagement #enterprise #webinar
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Ready to elevate your product positioning skills? Join our Product Positioning Workshop on August 5th and discover how to craft messaging that captivates and converts. Here's what you'll gain: 🧠 Deep insights into your target market 🌟 Strategies to shine above the competition 🔑 Techniques to communicate with persuasive, emotional impact This workshop will transform your messaging strategy, helping you build deeper connections and foster loyalty with your audience. 📅 Date: August 5th 🔗 Register Today: https://loom.ly/GH20ikU Secure your spot and take your product positioning to the next level!
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🚨 Last Chance! 🚨 Time is running out to share your insights in our 2024 State of the Industry Report survey! Have your voice heard and shape the future of our industry. Plus, you could win a FREE Pragmatic course or workshop just by participating. ⏰ Survey Closes on 7/31. 🔗 Take the Survey Now: https://loom.ly/kBhB7Wc Don't miss out on this opportunity to make a difference - your input is invaluable to us. Let's make an impact together!
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Navigating Complex Product Solutions Within Enterprise Business Join us on July 24th at 1 pm ET for an insightful product chat featuring B2B Product Innovation Advisor, Daniel Elizalde. Discover strategies for tackling complex product challenges within enterprise environments and learn how effective innovation and experimentation can mitigate the risk of developing the wrong product. In this conversation, Daniel will share: • The critical aspects of launching new and often complex B2B products • Effective strategies for gaining stakeholder support throughout the innovation journey • The importance of selecting the right target market for successful innovation • How to differentiate between Champions and Users • Methods for using experiments to minimize the risk of developing unsuitable products
Navigating Complex Product Solutions Within Enterprise Business
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Coming Soon: Mastering B2B Product Innovation! We’re thrilled to announce that our highly anticipated workshop, Mastering B2B Product Innovation, will be available as an on-demand course starting July 29th! In collaboration with the renowned Daniel Elizalde, we’re bringing you the ultimate workshop to transform your product innovation strategy. 📈 Why Enroll? - Gain expert insights from industry leader Daniel Elizalde - Access practical tools and techniques to elevate your product strategy - Achieve a competitive edge in the B2B market But that's not all! To kick things off, Daniel will be hosting an exclusive webinar on July 24th: Navigating Complex Product Solutions Within Enterprise Business. Don't miss this opportunity to get a sneak peek of the invaluable knowledge and strategies Daniel has to offer. 🔗 Register for the webinar now: https://loom.ly/TCZADEI Prepare to redefine your approach and excel in the B2B space! #B2BInnovation #ProductManagement #ComingSoon
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The Backbone of Successful Product Launch Marketing: Great Content! Want to ensure your product launch is a success? It all starts with exceptional content. Here are 5 essential steps to boost your product launch marketing: https://loom.ly/Luo4WBg 1. Identify the Problem: Understand the larger problem your buyers are facing and frame your content around this issue. 2. Map the Buyer’s Journey: Facilitate each step of the buyer’s journey with relevant content. 3. Use Data-Driven Insights: Analyze metrics like engagement rates, conversion rates, and customer feedback to continuously improve your content. 4. Collaborate with Teams: Work closely with your product, data, and design teams to ensure alignment. 5. Measure and Adjust: Continuously measure content performance and make necessary adjustments to optimize results. By following these steps, you're more likely to create a successful marketing strategy for your product launch. 🚀
The Blueprint of Modern Product Launch Marketing | Pragmatic Institute
pragmaticinstitute.com
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Transform Your Plans into Market-Impacting Products! Most of us struggle to turn plans into tangible products. A plan isn’t a product until it’s built and delivered. This crucial skill, known as product building, is essential for successful market impact. That's precisely what our BUILD Course is all about. 🔗 Enroll now to master the art of product building: https://loom.ly/4VUpYdA Why is this important? Balancing a robust feature set with a realistic timeframe is vital. Our course helps you prioritize and plan based on market facts, ensuring timely delivery. Here are a few techniques you'll learn: 🔹 Prioritize Based on Market Facts: Focus on what the market needs. Use data-driven insights to decide which features to develop first. 🔹 Streamline Information Handoff: Ensure clear communication about who the product users are and their goals. This helps the development team build precisely what’s needed. 🔹 Focus on Impact: Align your entire team on the products and features that’ll make the biggest difference in the market. By the end of the BUILD Course, you’ll have the tools and knowledge to turn plans into market-ready products efficiently and effectively. Ready to make a market impact? Take the course now and transform your product management skills! #ProductManagement #BuildSuccess #MarketImpact #ProductDevelopment #BusinessGrowth
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Curious about how AI is revolutionizing industries? Tune in to our latest podcast episode with Cal Al-Dhubaib, the leader of AI and Data Science at Further, and also our keynote speaker at our Future of Product Management Summit on 9/18! In this episode, Cal suggests making AI boring to emphasize that AI should be integrated seamlessly and reliably into existing workflows, rather than being seen as a sensational or standalone solution. Listen to the whole episode to discover: 🔹 How to create human-centered products using generative AI 🔹 Strategies to maximize results by providing the right context 🔹 Ways to ensure responsible AI and address bias Plus, Cal shares invaluable insights on building AI literacy within organizations. Don't miss this eye-opening discussion! 🎧 https://loom.ly/sIVHgUU
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Exciting News! Registration is NOW OPEN for our virtual Future of Product Management Summit 2024! 🌟 Are you ready to be a part of the most anticipated event of the year for product managers and industry professionals? Join us on 9/18 for an unparalleled virtual experience where innovation meets expertise. 🔗 Register Now: https://loom.ly/_7SzOxI Why should you join us? ✨ Inspiring Keynotes: Hear from industry leaders and pioneers shaping the future of product management. 🤝 Networking Opportunities: Connect with fellow professionals, potential partners, and future collaborators. 🚀 Cutting-Edge Insights: Stay ahead with the latest trends, tools, and strategies in product management. 🏆 Exclusive Content: Access sessions, resources, and materials you won't find anywhere else. Don’t miss your chance to be part of this groundbreaking summit. Registration is free, so secure your spot today and step into the future of product management with us! #ProductManagement #FutureOfProductManagement #Summit2024 #VirtualEvent #PMCommunity #Innovation See you at the summit!
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