Patrick Ta Beauty reposted this
Patrick Ta Beauty is deeply proud to launch our first-ever brand campaign and introduce our powerful mission statement, "Beauty That Brings You Out" Here at Patrick Ta Beauty... We believe that beauty brings you out. To be yourself. To find your voice. To be seen. It can take you from invisible to unstoppable. Insecure to empowered. Self-conscious to self-confident. It begins with a feeling that starts with you. Because what brings you out always comes from within. And that’s what makes you beautiful. Over the next few weeks, Patrick Ta Beauty will be sharing how beauty brings you out on a deeper level through the impactful stories of our campaign models—five first-generation Americans who share how beauty has brought them out of their comfort zone, out of the shadows, and out for the world to see.