🚀🌟 Exciting News! 🌟🚀 We’re thrilled to share that Epic Games has launched a new, exciting update for both Fortnite and Rocket League – featuring the Tesla Cybertruck! This project has been a labor of love for our team, and we’re incredibly proud to see it come to life. Starting now, players can (virtually) drive the Tesla Cybertruck, experiencing it in all its glory within these two iconic games. This rollout includes: • In Fortnite: A bundle with the Cybertruck body, four decals, and Cyber Wheels, available through purchase or by completing the Summer Road Trip Quest until July 31. • In Rocket League: Players can earn five decals, engine audio, and a Starlink + Traction Board Topper, with some items crossing over between the two games. We’ve been working closely with Epic Games to support this exciting launch, and it’s fantastic to see the positive feedback and excitement from the community. While there are always diverse opinions, the creativity and passion from players continue to inspire us. A huge thank you to Epic Games for their collaboration and trust in our team. We look forward to seeing players enjoy the Cybertruck experience across these epic gaming universes!
Moonrock
Advertising Services
Impacting gaming culture with 150+ devs, designers, event pros, and creative minds.
About us
Moonrock is a strategy and content marketing agency made up of veterans of content creation and social media, is currently on the cutting edge of gaming and traditional entertainment. We know how to connect a game, brand, or charity organically via custom content including celebrity and influencer livestreams and activations, community focused websites, original video and editorial content, viral social media content, esports, live events and much more.
- Website
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https://moonrock.biz
External link for Moonrock
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York
- Type
- Privately Held
- Founded
- 2022
Locations
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Primary
Get directions
New York, US
Employees at Moonrock
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John Benyamine
Chief Executive Officer at Moonrock
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Brandy Berthelson
Writer / editor with 18+ years experience, specializing in video games, tabletop games, augmented reality, and more.
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Cara Schwartz
Chief Media Officer | Innovative Media & Digital Marketing Leader | Pioneering Change in Advertising with Strategic Vision and Creative Solutions
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April Rock
Sales Manager DeeBees Organics
Updates
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Did you know? - Roblox has identified untapped genres with huge growth potential: Driving simulation and racing, open world action, and sports! ⚽ Discover how your brand could capture the attention of millions in these booming categories with Moonrock. 🔍 We can help you spot emerging trends and strategically position your brand ito reach your ideal audience. #Roblox #DigitalMarketing #MetaverseMarketing #Gaming #GamingCommunity https://lnkd.in/gvDGKwCe
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We are proud to have Moonrock's award-winning Chief Media Officer, Cara Schwartz, leading our media team as they excel in the ever-evolving gaming industry! #Web3Gaming #PaidMedia #BlockchainGames #TargetedAds #CommunityBuilding
Chief Media Officer | Innovative Media & Digital Marketing Leader | Pioneering Change in Advertising with Strategic Vision and Creative Solutions
Our team is excited to be working on every gaming genre imaginable. #Web3Gaming #PaidMedia #BlockchainGames #TargetedAds #CommunityBuilding #Innovation #MediaAgency
From Our Gaming Roots to Web3: Driving the Future with Paid Media 🚀
Cara Schwartz on LinkedIn
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Great insights from Digiday on the challenges of discoverability on UGC platforms. 🔍 At Moonrock, we offer a comprehensive marketing solution: ⚬ Development Team: Crafting immersive experiences that captivate and engage your audience ⚬ Media Team: Driving visibility and engagement to make your brand stand out ⚬ Influencer Management Team: Building powerful partnerships to amplify your reach Ensure your brand doesn't get lost in the digital crowd. 👥 Reach out today! #DigitalMarketing #UGC #GameDevelopment #InfluencerMarketing #MediaPromotion https://lnkd.in/eMcHQMin
Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences
digiday.com
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#IABPlayFronts2024 may be in the rearview mirror, but the insights keep rolling in! 💡 We were thrilled to have Max Bass from GALE on our panel. Here he dives into how GALE and Moonrock create additive moments through content-forward integrations, seamlessly blending brands into the gaming experience! #Gaming #InGameAdvertising #DigitalAdvertising #BrandIntegration
Max Bass, Director of Emerging Connections at GALE shares thoughts on gaming #content, in-game activations, and more at #IABPlayFronts 2024. Check out all interviews here:https://okt.to/StmPg3 #Gaming #GamesAdvertising
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Brands are familiar with integrating into Fortnite's Battle Royale mode, pushing the boundaries of virtual interactions—now, they can also integrate into one of Fortnite's newest game modes, Rocket Racing! 🏎️ Moonrock specializes in incorporating brands into the gaming universe. 🎮 From placing H&R Block and Truth Initiative into Minecraft, Bomb Pop (Wells Enterprises) into Roblox, to MilkPEP into Fortnite, Moonrock can put your brand right on your customer's digital doorstep! ➡️ Ready to bring your brand to the forefront of gaming innovation? Let's connect! #DigitalMarketing #GamingCommunity #Fortnite #Minecraft #Roblox
Excited to announce NASCAR's first-of-its-kind integration with Fortnite's Rocket Racing from Epic Games! Starting today, players can race on our custom-built Chicago Street Course map, inspired by real-world NASCAR events. Developed in partnership with the award-winning UK metaverse studio, Karta, this experience merges the thrill of NASCAR racing with the dynamic creativity of the Fortnite ecosystem. Rocket Racing, launched in December 2023, brings high-speed, arcade-style racing to Fortnite. Our custom tracks, starting with the Chicago Street Course and with more tracks to follow, aim to blend the excitement of real-world NASCAR events with Rocket Racing’s dynamic gameplay mechanics, including boosts, shortcuts, and wall riding. The Chicago Street Course map lets players navigate multiple routes, master the art of speed, drift, and avoid obstacles in intense multiplayer races or solo time trials. This launch comes ahead of the real-life Chicago Street Race taking place in Grant Park on July 6-7, giving fans and new players alike an immersive preview of the event. Looking ahead to 2025 and beyond, we have exciting plans to bring more NASCAR elements to the Fortnite platform. Stay tuned for updates on new tracks, licensed vehicles, and other immersive experiences that will connect with our fans in innovative ways. NASCAR Chicago Street Race is available to play on Fortnite now, via the map code 0012-6902-9252. Click here https://lnkd.in/e-tuVp4c. A huge thank you to the entire team at Karta for their incredible work on this project, to Mitch Rasmussen, who, in pushing the boundaries of his role, led the charge on bringing this first-of-its-kind initiative to life and to NASCAR partners Sunoco LP and The Goodyear Tire & Rubber Company for continuing to trust our leadership in this emerging space. Stay tuned as we drive NASCAR into new virtual territories, blending tradition with innovation to connect with fans in exciting new ways. 🙏 Karta: Erik Londré, Mihailo Mihailovic, Tony Barnes, Harry Hartwell, Oscar Wright, Wednesday Garrett, Allie Veneruso, Batuhan Buyukakkan, Tomi Tikkala, Eliza Jedlinska, Jonny C., Martin Randahl Edsman, Tork Shaw, NASCAR: James Hallas, Matt Nordby, Torey Fox, Brianna Nicole Clark, Raymond Smith, Taylor Gach Bowers, Jason Weaver, Keegan Girodo, Lianna Carter and Tim Clark.
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🚀 Brand Safety in the Roblox Universe! As marketers, we know that brand safety is paramount. Roblox has stepped up to the plate, making it easier for brands to ensure their activations within the Roblox ecosystem are troll-free and aligned with their values. Moonrock creates brand extensions that are not only impactful and entertaining but also safe for advertisers across Roblox and all UGC platforms. Reach out to us to learn more! Let’s build a safer, more engaging Roblox experience together! 🎮 https://lnkd.in/ett_cTQ7
Introducing the Ban API and Alt Account Detection
devforum.roblox.com
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Great article showcasing how Walmart continues to make impressive strides by leveraging Roblox to boost private label brand sales. 🛒🌐 Moonrock's case studies highlight the powerful impact our online activations have on real world sales. 🛍️ Reach out to explore our success stories! #DigitalMarketing #UGC #RetailMedia #Branding #BrandAdvertising Read more: https://lnkd.in/g5ScBGPd
Inside Walmart's plan to sell its private-label brands on Roblox
https://www.glossy.co
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Get ready to kick off! ⚽ The Moonrock Media Team is teaming up with Epic Games Rocket League x adidas for the Festival of Football, celebrating the sport and RL’s 9th birthday! 🎂 #RocketLeague #Gaming #VideoGames #DigitalMarketing #MediaBuying https://lnkd.in/dqDSpAKa
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Moonrock is thrilled to announce our latest collaboration with Ally! 🙌 We've teamed up to launch an exciting UGC activation with a real-time tournament tracker and seamless Discord integration. By creating a custom Discord bot that tracks players' times and scores, drives member engagement, and ensures smooth server moderation, we’ve skyrocketed Ally's Discord user base by an astonishing 500% in just 3 days! 📈 Our partners see unmatched engagement and growth with our innovative solutions—let’s create something extraordinary! #DigitalMarketing #BrandGrowth #BrandEngagement #GamingCommunity #UGC
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