Dynata

Dynata

Market Research

Shelton, Connecticut 140,985 followers

The world’s largest first-party data company for insights, activation & measurement

About us

Dynata helps companies harness the power of first-party data to make informed, intelligent decisions about the products, services and campaigns they bring to market. With a global reach and an unrivaled approach to quality, we are the most trusted source for reliable, accurate data. We serve more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms, and corporate customers in North America, South America, Europe and the Asia-Pacific region. Learn more at www.dynata.com. 

Website
http://www.dynata.com
Industry
Market Research
Company size
5,001-10,000 employees
Headquarters
Shelton, Connecticut
Type
Privately Held
Specialties
Data and Insights Platform, Survey Authoring, Audience Selection, Data Analytics & Reporting, Sharing & Publishing, Connected Data, Cross-platform Marketing ROI , Brand Health Tracking, Voice Services, High quality B2C and B2B Data , Online Qualitative Research, Digital Ethnography, Survey Programming, Creative Testing, Online Surveys, DIY Surveys, and Online Research Panel

Locations

Employees at Dynata

Updates

  • View organization page for Dynata, graphic

    140,985 followers

    🎯 Are you ready to supercharge your advertising campaigns? Join Dynata and LiveRamp for a webinar on leveraging attitudinal data to enhance your campaign targeting. Join our 45-minute webinar to discover: 🚀 Strategies to seamlessly integrate attitudinal data into programmatic buying for maximum impact. 🔍 How brands and agencies can create their own first-party data while staying privacy-compliant. 📊 Holistic measurement techniques to evaluate the effectiveness of your new audience approaches. 💼 Real-life case studies of brands that have successfully built massive, high-value audiences with attitudinal data. 👇 Register today.

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  • View organization page for Dynata, graphic

    140,985 followers

    🏳️🌈 It has been an absolute pleasure to be part of, and sponsor this year's MRSpride Summer Party organised by the Market Research Society (MRS) in London earlier on this week. This was a fantastic evening and a great opportunity for our UK team to connect with LGBTQ+ researchers and allies, whilst enjoying great food, drinks and entertainment by Miss Lola Lasagna. A big 'thank you' to Therese Eriksson for representing Dynata and speaking about some of the work we do to support diversity, equity and inclusion. Special thanks to Louisa Wedderburn, Michael Albert Brown and Sabrina Trinquetel from MRSpride for organising this memorable knees up, and to our clients and new connections for sharing this evening!! #MRSpride #DEI #Pride

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  • View organization page for Dynata, graphic

    140,985 followers

    In this session, Dynata's EVP Product Ian Brocklehurst and inca | Nexxt Intelligence Managing Director Phil Sutcliffe announce an exciting partnership, showcasing how Conversational AI is revolutionizing insights from open-end survey response data. Dynata's Quali-Quant AI Solution provides: - Supercharged insights from open-end survey responses - Higher engagement from respondents - Unmatched data quality and speed Learn more about our innovative Quali-Quant AI solution: https://okt.to/07JW9v #Dynata #NexxtIntelligence #QualiQuantAI

  • View organization page for Dynata, graphic

    140,985 followers

    The Dynata team had a fantastic time at Quirk's Media NY last week connecting and networking with thought leaders. 🍩 Our donut wall was a hit, sweetening the day for all who stopped by our booth! Visitors had the chance to download Dynata's Panel Book, packed with valuable insights. 🍸 On day one, we proudly sponsored "Cocktails with Quirk's". Attendees enjoyed our signature cocktail, the "Quality Quencher," great networking opportunities, and a chance to win an exciting prize. Check out a few highlights 👇 #QuirksNY #Dynata

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  • View organization page for Dynata, graphic

    140,985 followers

    We are thrilled to announce the appointment of Gemma Aborele as Regional Marketing Director for APAC. Based in our Sydney office, Gemma brings over 15 years of experience in both B2B and B2C marketing, and a proven track record of delivering innovative marketing concepts, solutions, and strategies. Gemma’s career journey has taken her around the globe, from the UK to Australia which she has called home for the past 12 years. She has led marketing teams in ANZ and across the APAC region and has worked at medium-sized, multinational, and global companies within a range of industries, including Data, Clinical Research, Life Sciences, Retail, FMCG, and Non-Profit. Outside of work, Gemma enjoys athletics, finding inspiration and motivation that translate into her strategic approach to marketing. Join us in welcoming Gemma! We are excited to see her marketing skills in action and the fresh perspective she will bring to enhance Dynata’s brand visibility and support our growth strategy across APAC. #TeamDynata #APAC #Sydney

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  • View organization page for Dynata, graphic

    140,985 followers

    Next week join us for an exclusive 45-minute webinar featuring industry experts @Anne Acker, VP of Platforms & Data at LiveRamp, and John Bulgrin, VP of Business Development at Dynata. Discover how to leverage attitudinal data to enhance your campaign targeting and ensure your advertising truly resonates with the right audience. Key Topics Include: - Quick and easy strategies to incorporate attitudinal data into programmatic buying. - Creating first-party data in a privacy-compliant manner using marketing research. - Holistically measuring the effectiveness of new audience approaches. - Real-world case studies of brands successfully using attitudinal data to build massive, high-value audiences. Unlock the secrets to optimizing your campaigns with insights from the best in the business. Register today 👉 https://okt.to/nQaWpR... #Dynata #LiveRamp #attitudinaldata

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  • View organization page for Dynata, graphic

    140,985 followers

    🌟 In today’s competitive market, understanding the “why” behind consumer behavior and attitudes is essential. To meet this need, Dynata has launched Quali-Quant AI, a tool designed to extract deeper, richer data from your most valuable and hyper-targeted audiences. Quali-Quant AI sets a new standard in research by replicating natural human conversations when asking open-ended survey questions, delivering the power of both qualitative and quantitative data at the scale of online research. 🔍 Benefits include: - Engaging More Deeply and Naturally - Unearthing Thoughtful Feedback - Revealing the "Why" behind consumer actions and opinions Learn more and change the way you understand your audience and maximize results: https://okt.to/BZMypV... #Dynata #QualiQuantAI

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  • View organization page for Dynata, graphic

    140,985 followers

    We are excited to welcome CP Chan to the Dynata family as our new Associate Account Director in the Hong Kong team! 🎉 CP brings a wealth of experience in market research across the APAC region, having coordinated regional projects with multiple research institutions. Fluent in both Cantonese and Mandarin, CP's expertise will be invaluable in enhancing our regional operations and client success. Beyond that, CP enjoys cycling, hitting the gym, playing old video games, and diving into geo-history topics. We're excited to have such a well-rounded and passionate individual join our team! Please give CP a warm welcome in the comments 👏 #TeamDynata #HongKong #APAC

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Funding

Dynata 2 total rounds

Last Round

Debt financing

US$ 31.5M

See more info on crunchbase