"Marketers should take advantage of AI as a productivity and creativity enhancer, not a replacement for human creativity. It is an amazing tool to take the drudgery out of many tasks, and can accelerate and enable creativity itself. When used incorrectly, AI tools create synthesized, derivative output – as is shown in Google's ad. To be genuine, AI should be used as an input to a finished product that has the authentic stamp of humanity on it." Check out this Campaign US article where Cognitiv CEO and Co-Founder Jeremy Fain weighed in on how marketers can get the tone right when marketing AI products. https://lnkd.in/drvgB9Da
Cognitiv
Advertising Services
Cognitiv uses deep learning to predict consumer behavior.
About us
Cognitiv is the first Deep Learning Advertising Platform. Leveraging cutting-edge deep learning technology and data science since 2015 to more accurately predict consumer behavior and understand nuance, Cognitiv enables brands to connect with their customers in more precise, relevant, impactful moments at scale. Cognitiv’s platform provides marketers with unprecedented flexibility, activating as a Dynamic Deal run through the DSP of your choice, as a managed service DSP, or through its industry-first Context GPT product. Cognitiv is on a mission to bring intelligence to advertising.
- Website
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https://www.cognitiv.ai
External link for Cognitiv
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Type
- Privately Held
- Founded
- 2015
Employees at Cognitiv
Updates
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Our collaboration with Visit Santa Fe and Vladimir Jones yielded impressive results: a 48% CPA reduction through our customized deep learning algorithm. Discover how deep learning can elevate your campaigns. Learn more at: https://lnkd.in/eCbcrE_A
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📍 We are back from Bellevue and ready to dive into the new week from our respective offices! Our July 2024 All Hands was truly unforgettable! From the excitement of the Seattle Mariners game to the fun of field day and strategic planning sessions for the second half of the year, we had an amazing time collaborating as a team, welcoming new members, and enjoying some friendly competition.
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🌟 We are thrilled to bring you another edition of “The Brains Behind Our Brand," where we spotlight the incredible individuals on #TeamCognitiv. Meet this month's spotlight feature, Charlotte Tanenbaum, our dedicated Human Resources Generalist! Charlotte's dedication to fostering a supportive and efficient workplace is truly inspiring. From onboarding to development processes and everything in between, she ensures a seamless employee life cycle at Cognitiv. Read more about Charlotte’s story, accomplishments, and interests right here 👉 https://lnkd.in/duJwg9QM
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It was an evening of catching fly balls and good vibes with this crew at the Seattle Mariners game last night! 🧢⚾
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#TeamCognitiv is headed to Bellevue on Monday for our biannual in-person All Hands! ✈️ We are ready for team bonding, game-changing strategizing, and a whole lot of fun as we gear up to make the second half of the year our most groundbreaking yet for our clients and partners. Stay tuned for a behind-the-scenes look! 🏙️🌲🏃♂️🏅
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Relive the celebration and check out our latest sizzle reel, highlighting Cannes’ favorite party—the Pink party with #TeamCognitiv! 🌸🎀🌷💖👚✨💞 We had the best time toasting each other, continuing the progress, and celebrating the power of coming together as a community to make advertising work for everyone. 🥂 #CognitivAtCannes #CannesLions2024
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It's Artificial Intelligence Appreciation Day! Today, we celebrate the incredible advancements in AI, which are transforming our world. From enhancing medical diagnostics and changing education to driving innovation in industries (including advertising!) and making our daily lives easier, AI is at the forefront of technology and progress, and we are proud to be a part of the revolution. 🧠 Let's take a moment to appreciate the brilliant minds behind these innovations, especially those on #TeamCognitiv, and the limitless possibilities that AI brings to our future in advertising and beyond. 📈 #AIappreciationday
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When thinking about #CannesLions2024, celebrating Pride was a true highlight for #TeamCognitiv. 🏳️🌈 We want to thank every individual who came to join us in the celebration of love, diversity, and inclusion. Your energy and spirit made this event unforgettable! Check out our sizzle reel to relive the magic. 🌟✨