Gen Z panelists discuss their habits around media consumption: what they’re watching, when they’re watching it, how they’re finding content, and what this means for the brands looking to effectively reach this audience. Submit your questions for the panel ahead of the live roundtable here: https://bit.ly/4bu4erZ
About us
Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape. Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting. From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter.
- Website
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http://www.adage.com
External link for Ad Age
- Industry
- Book and Periodical Publishing
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- advertising, marketing, news, digital, and media
Locations
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Primary
685 Third Avenue
New York, NY 10017, US
Employees at Ad Age
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Shana Starr
President @ Bastion Amplify | Driven Marketing Executive | Proven Team Leader | Growth Driver | Strategist | Entrepreneur | Brand Enthusiast | Built…
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Kurt Kaufer
Co-Founder & Chief Growth Officer | Investor | Advisor | Fast Co. Exec Board | IAB Agency Council | Forbes Agency Council
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Jessica Wohl
Senior Editor at Ad Age
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Brett Alter
Updates
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Publicis Groupe’s BBH USA has appointed BBDO New York Managing Director Steven Panariello as CEO.
BBH USA hires its next CEO from BBDO
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This week’s notable work includes a trio of Olympic campaigns and an airline’s flight safety video.
The top 5 creative campaigns you need to know about right now
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Why streaming isn’t enough to reach voters in a cross-screen world. #ad Read more from our Publishing Partner, Effectv. https://lnkd.in/gw8vvQpp
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Watch Rokt CMO Douglas Rozen discuss how focusing on relevance is more important than focusing on mass distribution. #ad Read more from our Custom Conversation partner, Rokt. https://lnkd.in/gnYGm6qA
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Apple TV+ hypes “The Instigators,” a heist comedy movie starring Matt Damon and Casey Affleck that starts streaming on Aug. 9.
Watch the newest commercials from Apple TV+, Tractor Supply Co., WeightWatchers and more
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Here are the brands that made significant progress in gaining attention from Gen Z in the second quarter of 2024.
20 brands catching Gen Z’s attention right now
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Mirimar’s "The Legend of Ricallen" project also includes apparel and a branded moment at this weekend’s Belgian Grand Prix
Beats spotlights Josh Allen and Daniel Ricciardo’s bromance in comic short film about a racehorse
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Summer means sandy beaches and vacations. While many relax, businesses can seize prime opportunities. Dive into MNTN's summer guide for tips on audience targeting, campaign setup, and creative best practices for Connected TV. #ad To learn more, download this white paper today! Made possible by MNTN. https://lnkd.in/g-uAZ4zn
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