You're in need of a vendor for your campaign. How can you spot and handle overpromising capabilities?
Embarking on a new campaign can be both exciting and daunting, especially when it comes to selecting the right vendor to bring your vision to life. You're faced with a plethora of choices, each promising exceptional results. But how can you ensure that the vendor you choose can genuinely deliver on their promises, and not just offer overblown assurances? It's crucial to approach this selection process with a discerning eye and strategic mindset to avoid disappointment and ensure the success of your campaign.