What are some tips for staying organized in a marketing career?

"If it's your job to eat a frog, it's best to do it first thing in the morning." — Mark Twain. But why? This 3-step method helps: - starting with a win - promoting deep work - doing what's important - leverage your best hours Step 1: Identify your "frog" Step 2: Slice and just EAT IT Step 3: Repeat

Para mantenerme organizado y maximizar mi productividad en marketing, sigo estas premisas clave: 1. Planificar, Medir y Optimizar: Medir es esencial para evaluar la efectividad de estrategias y ajustarlas según los resultados. 2. Automatización de Tareas: Desde agilizar el envío de correos, delegación de tareas, seguimientos por whatsapp y programación de publicaciones en redes sociales. 3. Humanización de la Empresa: Interactúo auténticamente con mi audiencia respondiendo de manera personalizada. 4. Control de Gastos: Mantengo un presupuesto claro y optimizo el uso de recursos para maximizar el ROI de cada cliente. 5. Mentalidad de Crecimiento: Investigo métodos innovadores y creativos para enfrentar desafíos. La IA lo cambió todo.

Microsoft Excel will keep you organized and structured. Consistently update your excel spreadsheets on a daily or weekly basis to keep track of projects and timelines. Create a separate spreadsheet for your objectives and list them from most important to least important, tracking your progress of each task or goal daily.

Using digital calendars like Google Calendar to keep my schedule in check while maintaining a simple weekly planner on paper with my personal and work-related tasks has been a game-changer for me. I no longer have to keep everything in my head, which gives me much more focus!

Seeking help is never a weakness, and the most successful moments of my career have come at times that I leveraged off the support, experience and skills of those around me. Delegating elements of a plan to those around you will also you to focus on your strongest skillset, whilst benefitting from experts within your team. Collaboration exposes us to mindsets, opinions and most of all a way of seeing things that we perhaps cannot, often leading to phenomenal 'eureka!' moments.

I agree that collaboration and openness to other’s perspectives is a vital component of marketing. For example, creation of an ad campaign could require multiple components, like photography, videography, writing, acting or public speaking, and graphic design. Collaborating with professionals who specialize in each area is most likely to generate a higher quality campaign. For larger projects, delegation of tasks can help increase efficiency, while also supporting collaboration.

Since the introduction of social media, marketing strategies have had to evolve and adapt at a rapid pace. Consistent learning and market research on trends is vital to maintaining a modern but effective marketing strategy.

One of the most important things in marketing is to be updated with the new trends; to do so, you must learn constantly. Then, you can easily use trends to improve your marketing and know where the market is going.

Attention to detail can be vital depending on the area of marketing you specialize in. For example, a typo in an ad campaign could be detrimental and have costly consequences. Maintaining focus is important, and practicing self-care is a vital aspect of this. If you feel overwhelmed or burnt out, there is no harm in acknowledging that you need a break and taking a moment to refocus.

None of us (myself included) makes enough time to review and reflect - and this is where the real learning comes from. The opportunities to learn come from what we do, but distilling and solidifying the learnings into an actionable insight/takeaway of what you'll do differently and better going forward is where the real growth comes from. Make sure you're setting time aside each month or quarter to sit down and think/write about your the key learnings from your professional experiences in that time.

En una carrera de marketing sabemos que las reuniones con los clientes y equipo son el timón que guía nuestro progreso. Estos 2 consejos me han ayudado a mantenerme organizado y enfocado: 1. Calendario Comercial Visible: Mantener un calendario comercial a la vista y agenda cada compromiso con anticipación para una gestión eficiente del tiempo. 2. Recordatorios y Confirmaciones: Utilizar recordatorios y seguimientos para asegurar la asistencia de los participantes. Evitar cancelaciones de reuniones te ayudará a mantener el enfoque y la agenda intacta.