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    Current Model
    The Soul blends personality and versatility with its familiar boxy shape and cheerful character. A continuously variable transmission contributes to good fuel economy, but the engine gets loud when pushed hard, such as when merging onto the highway or climbing a steep hill.
    Handling is nimble, but the ride is notably stiff. Easy access and good outward visibility continue to be strengths. The top EX trim comes with a power driver's seat that has a wider range of adjustments. Controls are easy to use, including the optional 10.25-inch center touchscreen. BSW and RCTW are standard on S and higher trims but optional on the base LX.
    Road Test
    Predicted Reliability
    Predicted Owner Satisfaction
    2020-2023
    2020 Redesign Year
    The redesigned 2020 Kia Soul possesses a blend of personality and versatility with its familiar boxy shape and cheerful character. The Soul has a continuously variable transmission that contributes to good fuel economy.
    Handling is quite nimble. But the ride is notably stiff, and engine noise is rather pronounced. Easy access and good visibility continue to be strengths. The EX comes with a power driver's seat, which has more range of adjustments. Controls are easy to use, including the optional 10.25-inch center touch screen. Android Auto and Apple CarPlay compatibility are standard. Advanced safety and driver assistance features are standard on most trims, but none are available on the base LX trim. Updates for 2021 include a standard rear seat reminder system for all trim lines.
    $17,900 - $20,600
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $17,375 - $20,225
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $15,600 - $18,900
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
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    GREEN CHOICE
    2020 Kia Soul
    $13,375 - $17,725
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
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    2014-2019
    2014 Redesign Year
    While this version of the Soul is a more mature and well-rounded package than its predecessor, the big draw continues to be Kia's long list of available features. Our loaded midtrim + (Plus) version included push-button start, an automatic climate system, a heated steering wheel, heated front and rear leather seats, a panoramic sunroof, a backup camera and a touchscreen navigation system.
    While the base Soul is a great deal if you can live with the less powerful engine, we'd go for the + trim, which gets the larger engine and automatic transmission. The 2016 models include forward-collision and lane-departure warning systems as optional equipment.
    $11,050 - $13,600
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $7,875 - $11,400
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $6,425 - $9,875
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $5,250 - $8,775
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $5,700 - $8,025
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $5,925 - $6,625
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
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    2010-2013
    2010 Redesign Year
    With one of the most efficient shapes on the road, the tall and boxy Kia Soul packs a lot of room and equipment into a small, inexpensive car. It has very easy access, abundant headroom, and a surprisingly spacious rear seat.
    Expect a noisy interior and a stiff ride, but handling is fairly nimble and secure. While the controls are simple, interior fit and finish are basic. Still, amenities abound and electronic stability control is standard. Large windows allow very good front and side visibility, but thick rear roof pillars create rear blind zones. A six-speed automatic transmission debuted for 2012, which boosted gas mileage from 25 to 26 mpg.
    $5,425 - $6,050
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
    EPA MPG
    Owner Reported MPG
    $5,150 - $5,700
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
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    Owner Reported MPG
    $4,575 - $5,775
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
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    GREEN CHOICE
    2010 Kia Soul
    $4,175 - $5,225
    Average Retail Price
    RELIABILITY VERDICT
    OWNER SATISFACTION
    EPA MPG
    Owner Reported MPG
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