Laurel Rossi

It’s been almost one year since MediaMath went out of business. Two months later, Infillion acquired the assets out of bankruptcy. Now it’s time for the next phase, says Infillion CRO and CMO Laurel Rossi.

Infillion’s $22 million cash bid for MediaMath’s DSP and DMP assets was approved in a Delaware bankruptcy court.

The ad tech industry is one of many on a long list of male-dominated fields. But the status of ad tech as just another brodeo is finally changing.