Track record of successful GDPR implementations across industries.
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VeraSafe can help you navigate the increasingly complex U.S. privacy landscape.
The last several years have seen an exponential growth in privacy regulations across the United States. In the wake of California’s Consumer Privacy Act (CCPA), states have surged to the forefront of privacy legislation. With over a dozen comprehensive state privacy laws now enacted, and an increased focus on youth, health, and AI data, businesses need professional support to stay compliant.
VeraSafe’s U.S. Privacy Support
Our attorneys and consultants leverage a deep understanding of interconnected regulations to help businesses navigate the ever-expanding maze of U.S. privacy laws. We frequently advise our clients on federal privacy laws such as the FTC Act, HIPAA, COPPA, CAN-SPAM, FERPA, and VPPA, as well as state privacy laws such as the CCPA as amended by the California Privacy Rights Act (CPRA), similar comprehensive state privacy laws, Washington’s My Health My Data Act (MHMDA), California’s Invasion of Privacy Act (CIPA), and data broker registration laws. We can spot potential compliance gaps and provide risk-calibrated advice attuned to your business needs.
Our services include:
- Strategic Advice
Even businesses with robust privacy compliance programs need strategic advice – whether to harmonize business operations, launch a product, initiate a data-sharing arrangement, work through a particular regulation, or improve their compliance posture to satisfy customers and partner requirements. Organizations facing complex privacy questions turn to VeraSafe for strategic advice that melds legal compliance with business objectives.
- Data Mapping
Privacy compliance stems from understanding how you collect, use, store, and disclose personal data. For many businesses, it can be daunting to obtain a clear understanding of their data flows. At VeraSafe, we’re highly experienced at guiding businesses through this process in an efficient manner that minimizes distractions from your business operations.
- Notice and Consent
VeraSafe can prepare or update your privacy notice across multiple legal regimes, meeting legal requirements while minimizing the complexity of your notice. We can also assess the sufficiency of your in-product notices and consent flows under the evolving U.S. standards.
- Consumer Rights
One of the cornerstones of privacy legislation is consumer rights to access, correct, and delete their personal information, alongside varying rights to opt out of certain usages of their data. VeraSafe can help you implement compliant processes in this public-facing, frequently scrutinized, and ever-evolving area.
- Third-Party and Vendor Management
Businesses must carefully manage to whom they disclose data and the terms governing those disclosures to avoid potential liability. VeraSafe knows how to lawfully implement data transfers and update contracts where needed so that you can confidently work with your third-party partners.
- Data Protection Assessments
Once an EU-only requirement under the General Data Protection Regulation (GDPR), various U.S. state privacy laws now require businesses to conduct data protection assessments. VeraSafe has extensive experience preparing these assessments from years of conducting them pursuant to the GDPR.
- Areas of Heightened Scrutiny
U.S. legislators and regulators are increasingly focused on certain high-sensitivity areas such as youth, health data, and artificial intelligence. VeraSafe can help you manage your legal obligations to avoid running afoul in these rapidly developing areas.
VeraSafe can help you navigate the increasingly complex U.S. privacy landscape.
Why VeraSafe?
Work directly with our in-house team of US and European attorneys, IT experts, and project managers.
Strategic, risked-based approach to compliance.
Fully customizable GDPR compliance program, tailored to fit your needs.
Holistic approach: We help you identify business opportunity hidden inside the GDPR.
Going beyond just EU privacy law, VeraSafe is your end-to-end partner for the entire privacy and cybersecurity domain.