About
Background:
• Successful technology sales leader with SaaS experience across Martech…
• Successful technology sales leader with SaaS experience across Martech…
Articles by Mike
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Five Barriers to Activating Your Data — and How to Tackle Them
Five Barriers to Activating Your Data — and How to Tackle Them
By Mike Shaw
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DataXu ranked a Leader in 2017 Forrester Wave for multi-channel DSP technologies
DataXu ranked a Leader in 2017 Forrester Wave for multi-channel DSP technologies
By Mike Shaw
Activity
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The TV has a pedigree of delivering some of the most memorable advertising moments, with a power that no other media format can match. With this…
The TV has a pedigree of delivering some of the most memorable advertising moments, with a power that no other media format can match. With this…
Liked by Mike Shaw
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Thanks so much to World Screen for the opportunity to speak about our strategy here at Roku and to Anna Carugati specifically for being such an…
Thanks so much to World Screen for the opportunity to speak about our strategy here at Roku and to Anna Carugati specifically for being such an…
Liked by Mike Shaw
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It's the final countdown to the Paris #Olympics.🏅Here's how Roku's streamers are getting ready for the games. #Streaming #Advertising #Insights
It's the final countdown to the Paris #Olympics.🏅Here's how Roku's streamers are getting ready for the games. #Streaming #Advertising #Insights
Liked by Mike Shaw
Experience & Education
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Roku Inc.(NASDAQ: ROKU)
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Licenses & Certifications
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Solution Selling
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Issued
Volunteer Experience
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Childrens Group Leader
St. Mary's Church Reigate
- 6 years 10 months
Children
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Publications
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Advertising 2020
Wharton Future of Advertising Programme
See publicationWharton Future of Advertising Program is broadly viewed as the preeminent academic institution bridging academia and practitioners to transform the scope, value, and impact of advertising
Languages
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French
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German
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Organizations
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Media Research Group
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- Present
Recommendations received
9 people have recommended Mike
Join now to viewMore activity by Mike
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Really interesting article from Omar Oakes this morning, appealing to advertisers to distinguish between media owners that invest in and curate…
Really interesting article from Omar Oakes this morning, appealing to advertisers to distinguish between media owners that invest in and curate…
Liked by Mike Shaw
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🌟 Meet #RisingStreamer Nitya Khanna, UX Product Design intern, who shares how her Roku internship has helped her grow professionally and personally:…
🌟 Meet #RisingStreamer Nitya Khanna, UX Product Design intern, who shares how her Roku internship has helped her grow professionally and personally:…
Liked by Mike Shaw
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Scoop: Quite a few strange things have happened in 2024 so far, but I didn't have this potential adtech tie-up on my bingo card. I'm hearing…
Scoop: Quite a few strange things have happened in 2024 so far, but I didn't have this potential adtech tie-up on my bingo card. I'm hearing…
Liked by Mike Shaw
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Yesterday, Google reversed its decision to deprecate third-party cookies in Chrome, a move initially announced in February 2020. While this might…
Yesterday, Google reversed its decision to deprecate third-party cookies in Chrome, a move initially announced in February 2020. While this might…
Liked by Mike Shaw
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3rd party cookie deprecation in Chrome is over. What next? I hope for less of a Feudal relationship - lessons learnt and move on.
3rd party cookie deprecation in Chrome is over. What next? I hope for less of a Feudal relationship - lessons learnt and move on.
Liked by Mike Shaw
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Google decision NOT to deprecate 3PCs (you read that right) is the ad tech equivalent of Bobby Ewing miraculously reappearing alive in the shower…
Google decision NOT to deprecate 3PCs (you read that right) is the ad tech equivalent of Bobby Ewing miraculously reappearing alive in the shower…
Liked by Mike Shaw
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CANADA JOB: account management role in Toronto, on entertainment clients. Fantastic team! Take a look…
CANADA JOB: account management role in Toronto, on entertainment clients. Fantastic team! Take a look…
Liked by Mike Shaw
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Brands who embrace the possibilities of streaming entertainment are reaping major benefits. Learn how Ally’s Roku Original series “Side Hustlers”…
Brands who embrace the possibilities of streaming entertainment are reaping major benefits. Learn how Ally’s Roku Original series “Side Hustlers”…
Liked by Mike Shaw
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The CTV home screen is quickly becoming one of the most valuable pieces of real estate in TV advertising! Link to article in the comments section.…
The CTV home screen is quickly becoming one of the most valuable pieces of real estate in TV advertising! Link to article in the comments section.…
Liked by Mike Shaw
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The default approach to presentations is to read, from a script or from slides (especially online presentations - we can hear when you’re reading to…
The default approach to presentations is to read, from a script or from slides (especially online presentations - we can hear when you’re reading to…
Liked by Mike Shaw
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Congratulations ITV and Roku for being shortlisted for best CTV campaign in the #EVA24 - VideoWeek European Video awards. It's a tight race with so…
Congratulations ITV and Roku for being shortlisted for best CTV campaign in the #EVA24 - VideoWeek European Video awards. It's a tight race with so…
Liked by Mike Shaw
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Congratulations ITV and Roku for being shortlisted for best CTV campaign in the #EVA24 - VideoWeek European Video awards.
Congratulations ITV and Roku for being shortlisted for best CTV campaign in the #EVA24 - VideoWeek European Video awards.
Liked by Mike Shaw
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So honored to work with the lovely and talented Carly Friedman over the years. So well deserved! 👏🏻👏🏻👏🏻
So honored to work with the lovely and talented Carly Friedman over the years. So well deserved! 👏🏻👏🏻👏🏻
Liked by Mike Shaw
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