Activity
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Fuck data. Yes - fuck data! Data is not the truth. Data can obstruct the truth. If you only choose to pay attention to the data that confirms your…
Fuck data. Yes - fuck data! Data is not the truth. Data can obstruct the truth. If you only choose to pay attention to the data that confirms your…
Liked by Helen Bentley
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🚀 Welcoming Our New Board Member! We are thrilled to announce that Gregory Owens has joined the MMA Europe Board of Directors! Greg is the Vice…
🚀 Welcoming Our New Board Member! We are thrilled to announce that Gregory Owens has joined the MMA Europe Board of Directors! Greg is the Vice…
Liked by Helen Bentley
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I am delighted to welcome Ram Sarvepalli as our new EY Global Deputy Vice Chair for Consulting. Ram has been an outstanding leader for EMEIA…
I am delighted to welcome Ram Sarvepalli as our new EY Global Deputy Vice Chair for Consulting. Ram has been an outstanding leader for EMEIA…
Liked by Helen Bentley
Experience & Education
Publications
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Ethical Innnovation
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Innovation The Asian Way
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Japanese Products for Foreign Taste
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The paper analyses the relationship between British people’s attitudes towards Japanese culture and their willingness to purchase Japanese food products. The research, conducted in the UK and Japan, highlights the importance of developing a localised marketing strategy based upon a deep knowledge of the target consumer.
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Neurodiversity Powering Innovation
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Optimal Context for Change
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Powering the Outliers
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The Olympic Brand and Immigrant Identity, London 2012 – ‘Everyone’s Games’
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The article explores the impact that hosting the Olympics had on immigrants living in London in 2012. It demonstrates the successful use of the Olympic brand to promote inclusivity and improve social cohesion within the city and concludes that hosting the Olympic Games provided an unrivalled opportunity to celebrate and promote diversity within London.
Honors & Awards
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Innovation Award
British Business Awards, British Chamber of Comerce
Award was judged from a shortlist of 5 companies, by an panel of 6 experts, and was presented by the British Ambassador to Japan Paul Madden, CMG FRGS.
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Daiwa Anglo-Japanese Foundation Scholarship
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Research Scholarship, The Queen's College, Oxford
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Languages
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English
Native or bilingual proficiency
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Japanese
Professional working proficiency
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French
Professional working proficiency
More activity by Helen
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⭐ A fun, stimulating, and productive session yesterday with the MMA Europe Board of Directors. We focused on implementing best-practice…
⭐ A fun, stimulating, and productive session yesterday with the MMA Europe Board of Directors. We focused on implementing best-practice…
Liked by Helen Bentley
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