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DEI in the Canadian Marketing Sector: Polarization, Ageism and Mounting Frustration
Our 2024 report explores how marketers are impacted by polarization, ageism and intersectionality, and details frustrations around DEI efforts and progress.
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Apply for a fully funded CM scholarship with Digital Marketing Skills Canada (DMSC)
If you are either unemployed or working 20 hours or less a week, you may be eligible to complete the Chartered Marketer (CM) program and earn your professional marketing designation.
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CMA Awards - Special Awards Entries
Submit your campaigns for our complimentary Special Awards! Deadline is August 7 at 1PM ET.
Submit now
Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Generative AI for Marketers 2024 - On-Demand
This self-paced course is a must in today’s rapidly changing technological landscape.
Compliance for Marketers 2024 - On Demand
Learn about the Canadian Marketing Code of Ethics & Standards, and the Individual Code of Conduct for Professional Marketers.
Introduction to Canadian Marketing 2024 - On-Demand
An on-demand course designed to introduce new marketers, and those interested in entering the field, to the unique landscape of Canadian Marketing.
Marketing Metrics 2024 - On-Demand
Enroll anytime in our flexible, on-demand course to master essential marketing metrics and drive economic impact in today's fast-paced business environment.
DMSC Live Info Session
Discover if you're eligible for a fully-funded CM Scholarship! This is your opportunity to have all your questions answered and gain valuable insights into advancing your career in marketing.
Marketing Planning Primer
Join Richard Toker, Partner at Branderos, as he discusses how to effectively craft, communicate, and execute marketing plans to reach desired outcomes.
Content Marketing
Content Marketing answers your audience’s questions, helps you build trust, develops long-term relationships, and improves conversions while generating leads. Is there anything it can’t do? There has never been a better time to invest – learn how to develop and execute a powerful content marketing strategy.
LATEST PERSPECTIVES
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Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MORECMA Connect
We're pleased to bring you our new podcast, the voice of the Canadian marketing community.