Apple

Apple’s hardware and software ecosystems have long created opportunities for startup innovation. The iPhone and its App Store, recent regulatory challenges aside, set the pace for the smartphone market in many countries. And TechCrunch is covering Apple’s expansion into new areas, like with the Vision Pro and AR/VR, as well as its anticipated introduction of AI to iOS.

I learned a new word today — “sherlocking,” which is how some folks refer to Apple releasing a new feature that does the same thing…

TechCrunch Minute: Apple sherlocks third-party apps at WWDC 2024

Apple announced a number of new features and updates onstage during its keynote address at WWDC 2024, including updates to iOS, iPadOS, macOS, VisionOS and the introduction of Apple Intelligence.…

Here are the best WWDC 2024 features you missed

To give users more control over the contacts an app can and cannot access, the permissions screen has two stages.

iOS 18 cracks down on apps asking for full address book access

A TechCrunch review of LinkedIn data found that Ford has built this team up to around 300 employees over the last year.

Ford’s secretive, low-cost EV team is growing with talent from Rivian, Tesla and Apple

One of the many new features that Apple announced earlier this week under the broad umbrella of Apple Intelligence is something it calls Genmoji, which…

TechCrunch Minute: Apple’s Genmoji will let you generate infinitely customizable emojis

Here’s a list of third-party apps that were Sherlocked by Apple at this year’s WWDC.

The apps that Apple sherlocked at WWDC 2024

The ability to pause your activity rings is a minor feature update for most, but for those of us who obsess about such things to an unhealthy degree, it’s the…

Apple Watch is finally adding a feature I’ve been requesting for years

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Why Apple is taking a small-model approach to generative AI

It’s a very Apple approach in the sense that it prioritizes a frictionless user experience above all.

Why Apple is taking a small-model approach to generative AI

Some of the new Apple Intelligence features that Apple debuted at WWDC 2024 don’t even feel like AI, they just feel like smarter tools. 

Apple’s AI, Apple Intelligence, is boring and practical — that’s why it works

These messaging features, announced at WWDC 2024, will have a significant impact on how people communicate every day.

At last, Apple’s Messages app will support RCS and scheduling texts

Apple announced at WWDC 2024 that it’s making its big move into AI with a new technology it calls Apple Intelligence. Apple CEO Tim Cook…

TechCrunch Minute: Apple unveils Apple Intelligence, its new generative AI offering

At WWDC 2024, Apple introduced new options for developers to promote their apps and earn more from them in the App Store.

Apple adds win-back subscription offers and improved search suggestions to the App Store

iOS 18 will be available in the fall as a free software update.

Here are all the devices compatible with iOS 18

Thanks to Apple’s newfound — and heavy — investment in generative AI tech, the company had loads to showcase on the AI front, from an upgraded Siri to AI-generated emoji.

The top AI features Apple announced at WWDC 2024

Elon Musk’s posts seem to misunderstand the relationship Apple announced with OpenAI at WWDC 2024.

Elon Musk threatens to ban Apple devices from his companies over Apple’s ChatGPT integrations

“We’re looking forward to doing integrations with other models, including Google Gemini, for instance, in the future,” Federighi said during WWDC 2024.

Apple confirms plans to work with Google’s Gemini ‘in the future’

Apple kicked off its weeklong Worldwide Developers Conference (WWDC 2024) event today with the customary keynote at 1 p.m. ET/10 a.m. PT. The presentation focused on the company’s software offerings…

Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here

Apple’s SDKs (software development kits) have been updated with a variety of new APIs and frameworks.

Apple brings its GenAI ‘Apple Intelligence’ to developers, will let Siri control apps

Older iPhones or iPhone 15 users won’t be able to use these features.

Apple Intelligence features will be available on iPhone 15 Pro and devices with M1 or newer chips

Soon, Siri will be able to tap ChatGPT for “expertise” where it might be helpful, Apple says.

Apple brings ChatGPT to its apps, including Siri

Apple Intelligence will have an understanding of who you’re talking with in a messaging conversation.

Apple debuts AI-generated … Bitmoji

To use InSight, Apple TV+ subscribers can swipe down on their remote to bring up a display with actor names and character information in real time.

Apple TV+ introduces InSight, a new feature similar to Amazon’s X-Ray, at WWDC 2024
AI

Apple gives Siri an AI makeover

Siri is now more natural, more relevant and more personal — and it has new look.

Apple gives Siri an AI makeover

The company has been pushing the feature as integral to all of its various operating system offerings, including iOS, macOS and the latest, VisionOS.

Apple Intelligence is the company’s new generative AI offering

In addition to all the features you can find in the Passwords menu today, there’s a new column on the left that lets you more easily navigate your password collection.

Apple is launching its own password manager app

With Smart Script, Apple says it’s making handwriting your notes even smoother and straighter.

Smart Script in iPadOS 18 will clean up your handwriting when using an Apple Pencil

iOS’ perennial tips calculating app is finally coming to the larger screen.

Calculator for iPad does the math for you

The new OS, announced at WWDC 2024, will allow users to mirror their iPhone screen directly on their Mac and even control it.

Apps

Apple unveils macOS Sequoia

At Apple’s WWDC 2024, the company announced MacOS Sequoia.

Apple unveils macOS Sequoia

“Messages via Satellite,” announced at Apple’s WWDC 2024 keynote, works much like the SOS feature does.

iPhones will soon text via satellite