Most Canadians say inflation will have more of an impact on back-to-school spend
Field Agent’s latest survey shows Walmart and Amazon as top destinations for parents.
Team Canada’s parents take centre stage in Molson campaign
The brand offered paid sponsorships to the unsung heroes behind elite athletes.
People Moves: Tim Hortons names digital VP
Plus, moves at MLSE, U of Manitoba, Edmonton Downtown Business Association and Oakberry.
How Liquid I.V. is aiming to build momentum north of the border
The Unilever brand is utilizing partnerships and contesting.
Loblaw, George Weston to pay record antitrust settlement
The $500 million settlement follows last year’s admission to price fixing by Canada Bread.
Nissan wants to make driving more enjoyable
The automaker’s new campaign aims to show how it makes driving less stressful.
Informa to buy Cannes Lions festival owner
The UK company has agreed to add Ascential to its portfolio of business events.
Knix sponsors athletes who open up about their periods
The new initiative offers up to $2,000 to elite athletes for talking about competing while menstruating.
What keeps Bassem El-Rahimy up at night?
The peer-to-peer car sharing brand, Turo’s first local hire talks about challenges and opportunities north of the border.
Nestle sales slump in Canada
The company anticipates sales to grow at a slower pace than its target.
Lung Health Foundation taps Olympian to help people breathe easier
The organization is running its first national brand work under its new name.
Bensimon Byrne promotes Laura Robinson to managing director
Robinson most recently worked as VP of client services.