Newzoo

👦🏾👵🧕🏿🧒🏼👩 How consumers engage with games today | 2024 edition is now live! https://hubs.ly/Q02F4cQH0 ✅ 80% of consumers play video games ✅ 50% of console players are medium to high spenders ✅ Over 90% of Gen Alpha and Gen Z consumers engage with video games ✅ 35% of gaming enthusiasts in China seek out new or trending games Newzoo's Global Gamer Study surveyed 73,000+ consumers in 36 markets across more than 200 variables to gain an unprecedented view of global gamer audiences, going beyond demographics and into the gaming behaviors and motivations of players and payers. #gamers #gamesmarket #gamedev

📰 Blumhouse’s latest strategy to scare the hell out of you: video games | https://hubs.ly/Q02GJWMN0

After months of data collection, insight discussions, and trend observations, today we celebrate the release of the full Global Games Market Report and data set for our Games Market Reports and Forecasts subscribers!    And what a massive achievement it is!  ✅ Updated games market numbers: player, payer, and revenue estimates and forecasts extending through 2027, including all available breakdowns.  ✅ Genre revenue estimates from 2020 to 2024 (historic years only available in the downloadable data set).  ✅ Estimated and updated player numbers for 7 gaming ecosystems from 2020 to 2024: Epic Games Store, Steam, iOS, Android, PlayStation, Xbox, and Nintendo, and much more. Newzoo's annual Global Games Market Report and the accompanying data set are always a monumental effort to create. Working on the most consulted and quoted global report in gaming, the team is under mounting pressure to deliver independent, objective, and accurate data for our users.     We want to recognize the expertise, grit, and determination that went into this year's report and data, so, let's meet the team behind it all!  

Don't miss the 2024 edition of Newzoo's Global Games Market Report and Forecasts! 💡Coming August 13th: https://hubs.ly/Q02GJWR10 What to expect: ✅ Overall growth of the global games market with an outlook through 2027. ✅ A breakdown of game revenues by segment. ✅ A look at the games market per region and country. ✅ The top genres by revenue (and expected growth). ✅ The key industry trends shaping PC and console gaming, and much more.

Get to know the Newzoo team at Gamescom! Got any good ice breakers? Here's a start: ✅ Favorite game right now? ✅ Best game you worked on? ✅ Coolest clients/partners? ✅ Must-do Gamescom side quest?

Our unparalleled market intelligence and bespoke advisory services empower you to make data-driven decisions with consultants from a gaming background. Partner with us to harness the full potential of your business and stay ahead in the competitive gaming landscape. 📈 💵 🎮 https://hubs.ly/Q02GJR8f0

🌟 The top 10 PC and console games by cumulative revenue last quarter comprised mostly usual suspects, though Elden Ring and Ghost of Tsushima made their way into the list of top-grossing video games. The former game got a boost from its hotly anticipated DLC Shadow of the Erdtree, which launched on June 30th and sold over five million unions after three days. The PC release of Ghost of Tsushima in May, a strategic move in Sony’s PC focus, elevated the game’s revenue significantly. These two games accounted for around 4.2% of total game revenues. 💡https://hubs.ly/Q02HDdQ30

Join Devan Brennan 🔜 Gamescom as he reveals the latest and greatest from the 2024 Global Games Market Report & Forecast at #Devcom. In this live session, Devan will present the latest data and insights into the global games market sharing a comprehensive overall picture of PC and console revenues, player behaviors by segment and region, and forecasts up to 2027, with special focus topics on effective Steam discounting strategies and the shifting cross-platform strategies. https://hubs.ly/Q02HD5jk0

Use Newzoo data and research to validate your game concepts and provide valuable insights into your intended audience. 🔍 https://hubs.ly/Q02yNyWc0 "Understanding which aspects of our concept resonated the most with the wider audience helped us ahead of the reveal, particularly in directing the trailer and drafting the copy of our Steam page." - Bossa Games "Newzoo’s Custom Gamer Research has been instrumental in assisting us to better understand audiences across our portfolio of brands and identify marketing and growth opportunities. The insights they have provided us are a core part of our brand strategy today." - Paradox Interactive #games #gamers #gamesmarket

There are still many players out there hungry for new experiences (31% of PC and console players globally, in fact), but how do you identify lucrative audience segments and transform them into consistent, scalable engagement and revenue? The 2024 Global Gamer Study previews how consumers engage with games today | https://hubs.ly/Q02GJQlM0 #gamers #games #gamesmarket