Frequently Asked
Questions

The following is a list of questions we are frequently asked about our Most Loved Workplace® certification, analysis, research and consulting process.

The first step is to complete the online company profile and application. Once completed in its entirety, your application will be submitted for review to a member of the Most Loved Workplace team to verify.

You will receive a URL in your account dashboard for your Love of Workplace Index™ Pulse Validation survey to distribute to your employees.

A minimum of 33% or 1,000 employees must complete the Pulse Validation to be eligible for certification. Upon completion, the Most Loved Workplace® team will review the complete certification application. You will receive a decision within two weeks of the final submission.

The Love of Workplace Index® is a highly valuable and validated assessment that is fast, and easy to use. The pulse validation measures the degree of love employees have for your company. It measures your levels of collaboration; how positive workers feel about their future at the company; how much employee values align with employer values; respect at all levels; and career achievement. The Love of Workplace Index® pulse validation takes employees between 3-4 minutes to complete and is a prerequisite of certification.

We require a minimum of 33% of employees for companies with less than 3,000 employees or a minimum of 1,000 for companies with 3,000 or more employees must respond to the survey.
The answers are collected either anonymously or confidentially by Best Practice Institute, at the direction of the applying company, and not shared with any third parties or partners. The survey responses will be seen only by Best Practice Institute staff to make certification decisions. All final benchmarking reports use aggregated data not attributed to any specific company. Companies can purchase access to their results in a benchmarked detailed report if they choose for an additional fee. Contact us for more information about data security or purchasing access to your company’s responses and analyzed data.
Newsweek’s ranking of the Top 100 Most Loved Workplaces® pays tribute to companies that put respect, caring, and appreciation for their employees at the center of their business model and, in doing so, have earned the loyalty and respect of the people who work for them.

The list was created with the Best Practice Institute (BPI), a leadership development center, and think tank. BPI has conducted extensive research to identify the specific management practices that lead to employee motivation and satisfaction and to document the strong link between worker satisfaction and productivity and performance. Based on that research, BPI measured five basic areas, via surveys, to determine how employees feel about where they work to create the Top 100 Most Loved Workplaces® list: the level of collaboration at the firm; how positive workers are about their future at the company; how much employer values align with employee values; respect at all levels; and career achievement.

BPI has surveyed more than 1.4 million employees from businesses with workforces varying in size from 50 to more than 10,000; additionally, BPI interviewed several hundred company officials.

Newsweek’s ranking of the Most Loved Workplaces® pays tribute to companies that put respect, caring, and appreciation for their employees at the center of their business model and, in doing so, have earned the loyalty and respect of the people who work for them.

The list was created with the Best Practice Institute (BPI), a leadership development center, and think tank. BPI has conducted extensive research to identify the specific management practices that lead to employee motivation and satisfaction and to document the strong link between worker satisfaction and productivity and performance. Based on that research, BPI measured five basic areas, via surveys, to determine how employees feel about where they work to create the Most Loved Workplaces® list: the level of collaboration at the firm; how positive workers are about their future at the company; how much employer values align with employee values; respect at all levels; and career achievement.

BPI has surveyed more than 1.4 million employees from businesses with workforces varying in size from 50 to more than 10,000; additionally, BPI interviewed several hundred company officials.

Best Practice Institute, Inc. owns the registered trademark and copyright to the Most Loved Workplaces® brand and the Love of Workplace Index™. Most Loved Workplace® is a registered trademark filed and patented by the U.S. Trademarks and Patents Office by Best Practice Institute, Inc.
The SPARK Index averages the five key areas – 1. Systemic Collaboration, 2. Positive Vision for the Future, 3. Alignment of Values, 4. Respect, and 5. Killer Achievement. The Love of Workplace Index™ goes deeper to incorporate data related to questions regarding emotions for different levels of your organization.

Companies can qualify for three Top 100 lists published in the annual cycle by certifying as a Most Loved Workplace®. The timelines for each are as follows:

1) Top 100 Global Most Loved Workplaces (open for companies with employees in multiple countries, or NOT HQ’d in the US/UK) – Publish Date: May. Deadline: March 31

2) Top 100 America’s Most Loved Workplaces – Publish Date: October. Deadline: June 30

3) Top 100 UK’s Most Loved Workplaces – Publish Date: November. Deadline: July 31

NOTE: companies can be considered for more than one category with a single survey and certification entry. Please refer to the earliest deadline to complete the process if that is the case.

A Most Loved Workplace® is an organization where employees feel deeply valued, respected, and engaged. These workplaces prioritize emotional and mental well-being, foster a supportive and inclusive culture, and align organizational goals with employee satisfaction. Our certification is backed by rigorous research and focuses on creating environments where employees can thrive. Companies that treat employees well and prioritize integrity in the workplace are often recognized as Most Loved Workplaces®.

 

To get certified, you need to undergo our assessment process, which evaluates your workplace across various parameters, including employee sentiment, emotional well-being, and alignment with our proprietary “love” metrics. You can start the process by registering your company on our registration page.

Certified companies enjoy enhanced employee retention, a larger pool of candidates, improved performance, and a stronger employer brand. Certification helps attract top talent and demonstrates your commitment to creating a supportive and engaging work environment. It also places you among the top companies to work for, enhancing your reputation.

The certification process typically takes 4-6 weeks from the time you submit your initial application to receiving the certification. This includes time for employee surveys, data analysis, and review by our team of experts.

We use a combination of employee surveys, sentiment analysis, and organizational data to evaluate criteria such as leadership effectiveness, workplace integrity, recognition systems, and overall employee satisfaction. Our methodology is based on the research of top organizational psychologists and our proprietary “love” metrics.

Yes, companies of all sizes can apply for certification. Our assessment process is tailored to account for the unique dynamics and challenges faced by organizations of different sizes. Integrity at work and honesty in the workplace are key factors we assess.

Certification is valid for one year. We recommend starting the renewal process at least two months before your certification expires to ensure continuity and address any areas for improvement.

Our certification is unique because it focuses specifically on emotional and mental well-being, and measurement of an employees love for the company, using sentiment and emotion analytics. Our methodology is based on over 25 years of research and collaboration with top organizational psychologists, ensuring high validity and reliability. We also highlight examples of integrity and provide detailed performance analysis.

Our team provides comprehensive support throughout the certification process, including access to our extensive resources, guidance from our experts, and a detailed action planning feature related to our 220+ skills library to help you improve your workplace environment. We also provide tools for workplace analytics to help you track progress.

With one of our paid premium plans, if your company does not initially qualify for certification, we provide detailed feedback and recommendations to help you improve. You can reapply for certification and take the pulse again once you have addressed the suggested areas for improvement. This is only available with one of the premium paid plans.

Integrity in the workplace involves honesty, ethical behavior, and maintaining strong moral principles. It includes being transparent with employees, treating everyone with respect, and consistently demonstrating the company’s values. Check out our article on examples of integrity in the workplace for more insights.

Employee recognition surveys help gauge how valued and appreciated employees feel. They provide insights into what the company is doing well and areas where improvement is needed. For more information, read our guide on employee recognition survey questions.

Ready to become a Most Loved Workplace®?

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