Sudip Majumder

Kolkata, West Bengal, India Contact Info
1K followers 500+ connections

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My passion for creativity and communication led me to digital marketing. The artistic…

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  • Self-employed

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Projects

  • IBM Watson Studio is a powerful tool that can help you perform data analytics in the auto insurance industry

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    One advantage of utilizing IBM Watson Studio is its ability to prevent fraud and identify questionable activity within the auto insurance sector. By employing advanced machine learning algorithms and data visualization techniques, IBM Watson Studio can analyze vast quantities of data, uncover patterns, and detect anomalies. Through my experience with IBM Watson Studio, I have gained valuable insights that have helped mitigate the impact of fraud on my business and enhance customer loyalty.

  • Digital Strategy Boost for B2B Saas_23

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    Our clients provide B2B Saas solutions for diverse industries and sectors. We want to boost our digital strategy to reach more customers, increase our revenue, and grow our market share. To do this, we have designed a three-step approach that consists of:

    🔹 Assessing our digital maturity: We will use a digital maturity model to evaluate our current digital capabilities and performance across different dimensions, such as strategy, culture, customer experience, technology, and…

    Our clients provide B2B Saas solutions for diverse industries and sectors. We want to boost our digital strategy to reach more customers, increase our revenue, and grow our market share. To do this, we have designed a three-step approach that consists of:

    🔹 Assessing our digital maturity: We will use a digital maturity model to evaluate our current digital capabilities and performance across different dimensions, such as strategy, culture, customer experience, technology, and data.
    🔹 Analyzing our SWOT and gaps: We will use a SWOT analysis to identify our strengths, weaknesses, opportunities, and threats in the digital domain. We will also identify the gaps between our current and desired digital state, and prioritize the areas that need improvement.
    🔹 Optimizing our MarTech stack: We will use a MarTech audit to review our existing marketing technology tools and platforms, and determine how well they support our digital goals and objectives. We will also explore new MarTech solutions that can enhance our digital capabilities and performance.

    The project will be led by a cross-functional team of digital experts, who will leverage various tools and data sources to conduct the assessments, analyses, and optimizations. The project will span over six months, with regular milestones and deliverables to track the progress and outcomes.

  • Boost Fashion Ecommerce: Enhancing Email Marketing

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    Boost Fashion Ecommerce is a project that aims to enhance the email marketing strategy of a fashion e-commerce site. The project will use the "Before Others" technique, which is a way of creating urgency and exclusivity for the subscribers. The technique involves sending emails that offer early access, limited-time discounts, or special deals to the subscribers before they are available to the general public. The project will test different variations of the "Before Others" technique, such as…

    Boost Fashion Ecommerce is a project that aims to enhance the email marketing strategy of a fashion e-commerce site. The project will use the "Before Others" technique, which is a way of creating urgency and exclusivity for the subscribers. The technique involves sending emails that offer early access, limited-time discounts, or special deals to the subscribers before they are available to the general public. The project will test different variations of the "Before Others" technique, such as using different subject lines, images, and call-to-actions, to see which ones generate the most clicks, conversions, and revenue. The project will also measure the impact of the technique on the subscriber loyalty, retention, and satisfaction.
    More Details https://mentorsudip.wixsite.com/email-marketing-b2b

  • Growth initiatives for Shiristi Group Clients.

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    To demonstrate my success rate as a Marketing Automation Expert at Shiristi Group, I have tracked and analyzed the key performance indicators (KPIs) of each growth initiative that I have launched. Here are some examples of the results that I have achieved for our clients:

    🔹 Referral programs: The referral campaigns that I have created and managed have increased the customer acquisition rate by an average of 25% and reduced the cost per acquisition by an average of 40%.
    🔹 Viral…

    To demonstrate my success rate as a Marketing Automation Expert at Shiristi Group, I have tracked and analyzed the key performance indicators (KPIs) of each growth initiative that I have launched. Here are some examples of the results that I have achieved for our clients:

    🔹 Referral programs: The referral campaigns that I have created and managed have increased the customer acquisition rate by an average of 25% and reduced the cost per acquisition by an average of 40%.
    🔹 Viral content: The viral content that I have produced and distributed has increased the brand awareness by an average of 35% and social media reach by an average of 50%.
    🔹 Landing page optimization: The landing page elements that I have designed and tested have improved the conversion rate by an average of 20% and reduced the bounce rate by an average of 15%.
    🔹 Email list segmentation: The email lists that I have segmented and personalized have increased the open rate by an average of 30%, click-through rate by an average of 25%, and retention rate by an average of 20%.
    🔹 Loyalty rewards: The loyalty programs that I have implemented and monitored have increased the customer lifetime value by an average of 30% and reduced the churn rate by an average of 20%.

    These results show that I have used my core skill of designing creative and data-driven actions that test and optimize different aspects of the marketing funnel, such as awareness, engagement, conversion, and loyalty, for our clients.

Languages

  • English

    Full professional proficiency

  • Hindi

    Full professional proficiency

Organizations

  • Shiristi Group

    Digital Marketer

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    Free SEO Audit, Website Audit and Assist in creating a digital strategy for the clients. Manage all online activity in relation to traffic acquisition, sales, conversion, and a/b testing and reporting, Without data analysis and reporting, clients would not be able to evaluate their progress, learn from their mistakes, and make informed decisions for future growth. Therefore, it is crucial to develop and implement an E-commerce strategy to enhance website performance. Work with developers to…

    Free SEO Audit, Website Audit and Assist in creating a digital strategy for the clients. Manage all online activity in relation to traffic acquisition, sales, conversion, and a/b testing and reporting, Without data analysis and reporting, clients would not be able to evaluate their progress, learn from their mistakes, and make informed decisions for future growth. Therefore, it is crucial to develop and implement an E-commerce strategy to enhance website performance. Work with developers to improve website speed. Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition. Re-Platforming website to new CMS, making website mobile capable. Research the market in order to discover new trends and technologies in order to improve website performance. Analyze various data in order to deliver data-driven strategies in order to deliver top performance and achieve KPIs. Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media. Develop a content calendar and oversee website uploads and landing pages development Report on performance.

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