illumin is thrilled to have participated in Brand Innovators’ New Eras for Brands with a Legacy hosted by United Airlines on April 18, 2024.
Our own Seraj Bharwani moderated the Building a Strong Brand in Chicago panel in the afternoon. This panel included the Director of Marketing at Farmer’s Fridgem, Liz Mella, Sr. Director of Brand Marketing at Simple Mills, Ashley Nazarian Findlay, Manager of Global Sponsorship Activation Market and Community Innovation at United Airlines, Derek Russell, and the Manager of Advertising & Social Media Content at United Airlines Mike Wolf.
Panelists dove into everything brand and discussed some of their core marketing challenges. They cracked a window into their strategy, sharing brilliant insight into how they’re building a legacy for their businesses.
As always Brand Innovators put on an amazing event – we can’t wait for the next one!
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