Marketing to Kids Resource Centre

Response to Health Canada’s Consultation: Restricting Food Advertising Primarily Directed at Children – June 2023 Policy Update on restricting food advertising primarily directed at children: Overview Policy Update: Presentation – English Mise a jour de la politique: Présentation – Français…

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Quebec Privacy Legislation (Law 25) Resource Centre

Newly Released: Gowling WLG – Everything You Need To Know About The Right to Data Portability, Apr 2024 Gowling WLG – Quebec Biometrics Legal Framework, Jan 2024 – English Gowling WLG – Biométrie:cadre juridique québécois, Jan 2024 – Francaise On…

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Artificial Intelligence (AI) Resource Centre

NEW – IAB Canada Releases First in a Series of AI Impact Industry Papers – How AI Impacts Digital Advertising: Search Artificial Intelligence has played an integral role in performance marketing for many years. AI-powered platforms have revolutionized how consumers…

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iGaming Resource Centre

The regulated iGaming marketplace is launching on April 4th, 2022 and has been created to help protect consumers as well as prevent the loss of earnings to the unregulated “grey” market which is increasingly seeping into our market and taking…

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Digital Charter Implementation Act

Newly Released: IAB Canada’s Briefing Document on Bill C-27 IAB Canada response to ISED on AI Code of Practice – September 2023 IAB Canada Policy Brief: C-27 – September 2023 IAB Canada Policy Brief: AIDA – August 2023 The Honourable…

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IAB Digital Audio Measurement

IAB developed this document in partnership with members in April 2022 to highlight the basic pillars of digital audio and podcast measurement. Included are examples of companies that provide services to support the different measurement types. The guide is intended…

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Digital Video Ad Guidelines – Tech Lab

Released September 2022 by IAB Tech Lab, the updated Digital Video and CTV Ad Format Guidelines aims to address this challenge by bringing more standardization of ad formats to the industry. The specifications outline details like file size, resolution, bitrate,…

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Cannabis Compliance Resource Centre

Promotion Prohibitions under the Cannabis Act – Health Canada To review the following English and French documents, please click on the link below. Promotion Prohibitions under the Cannabis Act, Health Canada, Cannabis Legalization and Regulation Branch, September 2018 Interdictions relatives…

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