Blair Tapper is the Senior Vice President of The Independent’s US office, where she spearheads and oversees the company’s digital ad revenue growth, branded content and partnerships, and initiatives to ensure The Independent is top of mind for the brand’s US clientele.

A media veteran with two decades of experience under her belt, Blair’s affinity for connecting brands with consumers and developing strategic partnerships through the power of creativity led her to working with some of the biggest names in media, including a six-year stint at the Daily Mail as the Global Director of Brand Partnerships before being promoted to VP of Brand Partnerships.

Armed with a breadth of knowledge across the digital media ecosystem - from how politics plays a pivotal role in the publisher industry to the impacts of AI in the future newsroom - Blair’s insights and expertise have been leveraged across the industry’s most prominent publications, including Digiday, The Drum, and more.