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Current Supporters

  • Adelaide Metrics

    Adelaide Metrics is the world leader in attention-based media quality measurement. Our mission is to establish a more fair and transparent market through better metrics. Our omnichannel metric, AU, is a 0-100 score representing a placement’s probability of attention and subsequent impact, proven to measure media quality and predict outcomes more accurately than any existing metric. Since 2018, the AU has helped the world’s largest brands and publishers make smarter decisions, overcome attribution challenges, and navigate the rapidly evolving targeting and optimization landscape.

  • Admiral

    Admiral is The Visitor Relationship Management (VRM) Company, helping thousands of publishers worldwide target, engage, and grow first-party relationships with users to increase average revenue per visit and prepare for post-cookie monetization. Our VRM platform offers publishers turn-key solutions to build registration walls, paid subscriptions and donations programs, run advanced adblock analytics and revenue recovery, manage GDPR/CCPA privacy consent, email acquisition, social growth and more.

  • Alliance for Audited Media

    The Alliance for Audited Media powers transparency and collaboration between North America’s leading media professionals. AAM is the industry’s recognized leader in cross-media verification with unparalleled expertise across all brand platforms including web, mobile, email and print. More than 4,000 publishers, advertisers, agencies and technology vendors depend on AAM’s data-driven insights, technology certification audits and information services to transact with trust.

  • Arc XP

    Arc XP is a cloud-native digital experience platform that enables media and entertainment organizations to create and distribute content, drive digital commerce and subscriptions, and deliver powerful multichannel experiences.

    Providing everything needed to efficiently create, manage and deliver content at scale in one solution, Arc XP is trusted by many of the world’s largest media organizations to run their site experience and enable the publishing of tens of thousands of pieces of content each day. We enable our clients to shift their focus from day-to-day operations to delivering deeper, more valuable audience relationships.

  • ArcSpan Technologies

    ArcSpan Technologies offers a best-in-class addressable audience segmentation and revenue optimization platform for leading digital publishers and brands to navigate the “Identity Revolution.” As publishers seek to adapt to a first-party addressable audience marketplace, ArcSpan’s Audience Engine boosts customer revenue by enhancing the quality and quantity of real-time targetable audiences while tracking and optimizing sales KPIs across digital channels. ArcSpan’s enterprise technology product suite and data solutions drive on-site and off-site monetization success. Established by digital industry leaders from Accordant Media, dentsu, NewsCorp, and Beeswax, ArcSpan prioritizes consumer data privacy and fosters industry transparency.

  • Clipcentric

    Clipcentric’s creative management and optimization platform powers publishers and brands who are winning at premium display advertising. Partnering with Clipcentric is like having a genius ad engineering team at your fingertips: our powerful tech means any creative vision can become reality with phenomenal turnaround time. Clipcentric’s platform was purpose-built for premium display ads, allowing you to build an ad products portfolio of tested, proven formats across all devices. Streamline creative production, take advantage of advanced features like DCO, and drive better results for your advertisers.

  • DoubleVerify

    DoubleVerify is a leading software platform for digital media measurement, data and analytics. DV’s mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world’s largest brands, publishers and digital ad platforms. DV’s technology platform provides advertisers and publishers with consistent and unbiased data and analytics that can be used to optimize the quality and return on digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital advertising ecosystem, helping to build a better industry.

  • Equativ

    Equativ is the new single name for Smart AdServer, DynAdmic and LiquidM — three proven innovators in advertising technology. The vertically integrated company provides brand and privacy-safe solutions that empower its clients to achieve maximum impact while respecting the rights of consumers. The union combines client expertise and engineering excellence to serve the interests of both the supply-side and demand-side with equal professionalism and technical sophistication.

    Headquartered in Paris and New York, Equativ operates globally with a team of more than 450 in 20 offices. Equativ offers the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology.

  • Freewheel

    FreeWheel, A Comcast Company, empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We provide the technology, data enablement, and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers.

    With offices in New York, San Francisco, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information, please visit freewheel.com, and follow us on Twitter and LinkedIn.

  • FT Strategies

    FT Strategies is the digital growth consultancy from the Financial Times. Staffed by the experts who successfully transformed the FT’s business model in the face of disruption, FT Strategies work with organisations worldwide, from a wide range of sectors, helping them increase recurring revenue, monetise audiences, grow subscriptions, build engagement, transform digitally, and thrive in the digital economy.

  • IPONWEB

    IPONWEB (acquired by Criteo) is a world leader in delivering 1st-party media trading systems to publishers, advertisers, and innovative companies helping to power the digital advertising ecosystem. As a pioneer in programmatic, RTB, and machine learning, IPONWEB has spent the last 12 years engineering highly-customized, real-time trading platforms for more than 100 companies globally across all media channels, including digital, video, mobile, TV, and DOOH. IPONWEB’s suite of purpose-built tools enable publishers to take back control of their inventory and monetization strategies to achieve greater technology independence and extract maximum value for every impression they sell. IPONWEB is also proud to have been selected by DCN to provide the technology powering the TrustX advertising exchange.

  • Kilkaya

    Kilkaya‘s analytics suite empowers publishers with customizable KPIs, driving smarter decision-making through features like real-time analytics, A/B testing, tailored dashboards, user segmentation, and comprehensive insights into video performance, subscriptions, and sales.

    Furthermore, Kilkaya’s AI facilitates the creation of automated, personalized homepages and article recommendations, highlighting quality content to ensure it doesn’t get overlooked in the rush of fleeting news stories. This tool, driven by Kilkaya’s reactive AI, offers an unprecedented level of 1-to-1 personalization, tailoring content experiences for each user, which enhances engagement, fosters loyalty, and accelerates subscription growth, transforming the landscape of content personalization.

  • Lotame

    Lotame is the leading provider of data enrichment solutions for global enterprises. Our connected data technologies, curated second-and third-party data exchanges, and high-touch customer service make us the trusted choice for marketers, agencies and media companies that want to build a panoramic view of their customers and activate across the cookieless web, mobile app and OTT environments. Lotame serves its global clients with offices in New York City, Columbia MD, Argentina, London, Mumbai, Singapore and Sydney. Learn more at www.lotame.com.

  • MediaRadar

    MediaRadar revolutionizes ad sales by enabling sales executives spend their time pitching and closing deals, instead of researching and preparing. MediaRadar helps sellers determine the best prospects to pursue, which offerings to pitch, and how to position themselves most effectively against their competitors. MediaRadar is built on the most comprehensive and up-to-date database of multimedia advertising information available.  For more information, please visit  www.mediaradar.com.

  • Nativo

    Nativo is the storytelling platform where brands and publishers can distribute brand stories at scale while gaining more insights about their content than anywhere else. Nativo enriches monetization and direct sales for publishers with the most comprehensive platform for next-generation ad formats. Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer.

  • Permutive

    Permutive’s Audience Platform puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy.  Permutive enables publishers to develop unique audience insights, optimize campaigns on the fly, and provide detailed mid- and post-campaign reports.  In unlocking the true value of their audience, Permutive’s customers drive direct deals, win more RFPs, and secure repeat business with advertisers.  Permutive is trusted by the world’s largest publishers including News Corp, Hearst, BuzzFeed, Penske Media, Future plc, the BBC, The Guardian, Vox Media, Insider, Hubert Burda Media, Condé Nast International, Trusted Media Brands, Hello! and Unify.

  • Piano

    Piano‘s Digital Experience Platform empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics, and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive personalization at scale from a single platform. Headquartered in Amsterdam with offices across the Americas, Europe and Asia Pacific, Piano serves a global client base, including Air France, the BBC, CBS, IBM, Kirin Holdings, Jaguar Land Rover, Nielsen, The Wall Street Journal, and more. Piano has been recognized as one of the fastest-growing, most innovative technology companies in the world by World Economic Forum, Inc., Deloitte, American City Business Journals and more.

  • Switchboard

    Switchboard enables digital teams to be data-driven. These teams have growing silos of disparate data they need to join and visualize to understand their business. Switchboard helps them do that quickly with purpose-built connectors and a cloud-based, self-service automation platform. Our unique domain expertise bridges diverse silos like revenue, impression, audience, and marketing together into a single source of truth. When Switchboard’s co-founders launched Google BigQuery in 2012, they saw first-hand that the amount of data media companies were grappling with was rapidly outstripping their ability to utilize it. Switchboard was created to help solve this problem. Now business analysts at Spotify, Meredith, Fandom, The Financial Times, Orangetheory Fitness, and others get their data operational and visualized at scale without additional headcount or burdening engineering teams. Be Data Strong with Switchboard.

  • Teads

    Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies.

    For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.

    Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries.

  • Theorem

    Theorem is a complete media and marketing services provider designed for the digital age. We help our clients scale, by executing, managing, analyzing and optimizing all forms of digital media and marketing campaigns on their behalf. Allowing our clients to save time and money, so they can focus on their own business success. Across 20 years, we have helped our clients become more commercially effective and operationally efficient by combining consultancy, managed services and automaton solutions.

  • Tickaroo

    A leader in news and sports media solutions, Tickaroo develops software and apps that enable organizations to engage with their audiences in real-time and reach their monetization goals. Its live blogging software is used by media houses, event organisers, and professional sports clubs and associations. The live-content software combines professional digital storytelling and live reporting. Clients include Süddeutsche Zeitung, Mediahuis, Der Spiegel, Stuff, Singapore Mediacorp, and the German, Swiss, and Austrian Press Agencies. Over 72,000 journalists rely on its digital publishing software, which is available as a native mobile app and web application.

  • WordPress VIP

    WordPress VIP combines the ease and flexibility of WordPress—the CMS that runs 43% of the web—with unmatched scalability and security for the enterprise. Our solutions are trusted by iconic media titans, major brands, and government agencies. With WordPress VIP, brands can scale their web presence, enable their teams to produce more web content, and use data to continuously improve content performance, eliminating wasted effort while maximizing ROI.