Digital therapy
for a new generation

Evidence-based . Highly engaging . Cost effective

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In partnership with NHS

Evidence therapies combined with immersive gaming

We believe in providing lifelong skills to self-manage mental health

We fuse immersing and responsible gaming with highly evidenced therapies to place therapeutic best practice into children & young people's hands in a way that is safe, effective, engaging, non-stigmatising and accessible anytime anywhere. We also provide real time usage and health outcomes data for reporting and analysis.


Therapeutic offer consisting of Lumi Nova and the VitaMind Hub.

Our offer

Digital therapeutic Interventions (games) + Data platform (hub)

Lumi Nova: Tales of Courage

Digital therapeutic intervention (game) that helps build lifelong skills to self-manage worries

  • Suitable for: young people facing difficulties with anxiety (not for those at high risk)

  • Age: 7-12 years

  • Platforms: iOS, Android

Recommended by NICE

Champions of the Shengha Pro

Heart rate driven biofeedback intervention (game) which trains young people in diaphragmatic breathing for better emotional regulation

  • Suitable for: stress, anxiety and frustration

  • Age: 9-18 years

  • Platforms: iOS, Android

VitaMind Hub

VitaMind Online Hub

Create and manage users, track progress data in real-time and download reports for Lumi Nova and Champions of the Shengha (Pro)

  • For: professionals (clinicians, teachers and other specialists)

  • Supports: Lumi Nova & Champions of the Shengha

  • Platforms: Any laptop or computer connected to the internet.

List of Certifications

Enabling self management of mental health in all children & young people

Case Studies

Case study of Masie

Lumi Nova: Maisie’s Story

Maisie used Lumi Nova to overcome her worry of going back to school during the COVID-19 pandemic.

Read the full case study here


List of media outlets that have featured BFB Labs

Get in touch

Have a question or looking for more information? We’d love to hear from you.