COUNTDOWN PAGES
Your ultimate pre-release destination is here
It’s time to drive more week-one streams with Countdown Pages.
Countdown Pages get your fans excited for new releases by engaging them before your album drops. Discover how you can convert pre-release hype into meaningful results.
Revolutionize your new release strategy
It’s challenging to break through the noise with new music. Building pre-release momentum across multiple platforms – that are disconnected from where streaming actually happens – is exhausting and inefficient.
Countdown Pages are a game changer, offering the first-ever way to drive pre-saves for your upcoming music directly on Spotify – right where fans listen.
You can now close the gap between where music is teased and where it’s actually streamed.
ONE DESTINATION
Build hype where it matters
With Countdown Pages, fans can pre-save your music, preview the tracklist, watch Clips, and get their hands on must-have merch via your artist profile, Now Playing view, Search, and Home.
Once your new music drops, we’ll send a push notification to all pre-savers and add it straight to their library.
On average, nearly 70% of users who pre-save an album stream it week-one.
BEST IN CLASS
Countdown Pages in action
Check out how artists are using Countdown Pages to create powerful pre-release strategies.
FLEXIBLE AND POWERFUL
An essential part of your new release strategy
Built to support waterfall releases
Countdown Pages are dynamic, so you can drop singles, merch, and Clips over time, boosting pre-saves and engagement.
Measure success of new music
You’ll be able to view Countdown Page stats in Spotify for Artists including total number of pre-saves, impressions, and the percentage of pre-savers that went on to stream in the first 7 days.
ARTIST TEAM SPOTLIGHT
Countdown Pages generated 6X more pre-saves than our off-platform buy link for several artists on our roster. The tool has been instrumental in helping to reach our chart goals.
—Emily Puterbaugh
Global Director of Streaming & Digital Sales, Secretly Group
Want to know more?
Dive in with these Countdown Pages resources.